Question 1

What are the different markets in which
        Google Doubleclick and
        PulsePoint compete against each other?

Accepted Answer

Google Doubleclick and
        PulsePoint compete against each other in
        the Ad Exchange, Ad Creative Management, Online Audience Data, Publisher Monetization.

Question 2

How does the market share of
        Google Doubleclick
        and PulsePoint compare in the
        Ad Exchange market?

Accepted Answer

In the Ad Exchange market,
        Google Doubleclick has a
        88.67%
        market share in comparison to
        PulsePoint’s
        0.32%.
        Since it has a better market share coverage,
        Google Doubleclick holds the
        1st
        spot in 6sense's Market Share Ranking Index for
        the Ad Exchange category, while
        PulsePoint holds the
        4th spot.

Question 3

How many customers are acquired by
        Google Doubleclick and
        PulsePoint in the
        Ad Exchange segment?

Accepted Answer

Google Doubleclick has
        688,799 customers and
        PulsePoint has
        2,493 customers in the
        Ad Exchange
        segment. Google Doubleclick has
        686306 more customers than
        PulsePoint in this category.

Question 4

What are the countries in which
        Google Doubleclick and
        PulsePoint has more customers?

Accepted Answer

Google Doubleclick has more customers in United States, United Kingdom and Canada.
PulsePoint has more customers in United States, United Kingdom and Belgium.

Google Doubleclick Vs PulsePoint : In-Depth Comparison

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Comparing the customer bases of Google Doubleclick and PulsePoint

Comparing the market share of Google Doubleclick and PulsePoint

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