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Google Tag Manager

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Google Tag Manager helps marketers control the end-to-end process of adding website tags.

Tag Management
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Market Share of Google Tag Manager

Current Customer(s)

3949137

Market Share (Est.)

91.70%

Ranking

#1

Top Competitors and Alternatives of Google Tag Manager

The top three of Google Tag Manager’s competitors in the Tag Management category are AddThis with 5.85%, Tealium with 0.74%, Tealium iQ Tag Management with 0.70% market share.

TechnologyDomainsMarket Share (Est.)Versus page
AddThis2520585.85%Google Tag Manager vs AddThis
Tealium317530.74%Google Tag Manager vs Tealium
Tealium iQ Tag Management302700.70%Google Tag Manager vs Tealium iQ Tag Management
FlashTalking173900.40%Google Tag Manager vs FlashTalking
Piwik PRO117370.27%Google Tag Manager vs Piwik PRO
Yahoo! Tag Manager57600.13%Google Tag Manager vs Yahoo! Tag Manager
Signal38810.09%Google Tag Manager vs Signal
TagCommander17910.04%Google Tag Manager vs TagCommander
Exactag15250.04%Google Tag Manager vs Exactag
Adobe DTM4260.01%Google Tag Manager vs Adobe DTM
Action Recorder3250.01%Google Tag Manager vs Action Recorder
Relay422840.01%Google Tag Manager vs Relay42
Ensighten2280.01%Google Tag Manager vs Ensighten
Adobe Prelude780.00%Google Tag Manager vs Adobe Prelude
Convert Experiences370.00%Google Tag Manager vs Convert Experiences
Google Tag (formerly Global Site Tag)230.00%Google Tag Manager vs Google Tag (formerly Global Site Tag)
UberTags180.00%Google Tag Manager vs UberTags
Tag Inspector180.00%Google Tag Manager vs Tag Inspector
Mezzobit90.00%Google Tag Manager vs Mezzobit
Hub'Scan90.00%Google Tag Manager vs Hub'Scan
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Popular Comparisons

Top Competitors and Alternatives of Google Tag Manager

The top three of Google Tag Manager’s competitors in the Tag Management category are AddThis with 5.85%, Tealium with 0.74%, Tealium iQ Tag Management with 0.70% market share.

Google Tag Manager vs AddThis

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Google Tag Manager vs Tealium

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Google Tag Manager vs Tealium iQ Tag Management

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Google Tag Manager vs FlashTalking

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Google Tag Manager vs Piwik PRO

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Google Tag Manager vs Yahoo! Tag Manager

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Google Tag Manager vs Signal

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Google Tag Manager vs TagCommander

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Customers of Google Tag Manager

Around the world in 2024, over 3643284 companies have started using Google Tag Manager as Tag Management tool.

CustomersEmployee RangeCityRegionCountrySocial Links
LKQ Corporation10,000+ChicagoIllinoisUnited States
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EnBW10,000+KarlsruheBaden-WuerttembergGermany
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DSHS10,000+OlympiaWashingtonUnited States
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Catalent10,000+SomersetNew JerseyUnited States
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Elara Caring10,000+DallasTexasUnited States
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U.S. Department Of Health & Human Services10,000+Washington, D.C.Washington, D.C.United States
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Littelfuse10,000+ChicagoIllinoisUnited States
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Omron Corporation10,000+KyotoKyotoJapan
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GSA10,000+Washington, D.C.Washington, D.C.United States
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GLS10,000+NeuensteinBaden-WuerttembergGermany
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Google Tag Manager Customers by Products and Services

The top three products and services offering customers that use Google Tag Manager for Tag Management are Marketing (30707), Digital Marketing (20355), Social Media (19350).

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Google Tag Manager Customers by Employee Size

The majority of Google Tag Manager's customers for the tag-management category fall in the company size of 0 - 9 employees (1637622 companies), 20 - 49 employees (839451 companies), 10 - 19 employees (467919 companies).

Employee Size

Google Tag Manager Customers by Geography

The top three geographies of Google Tag Manager for tag-management are the United States with 1486674(54.15%), United Kingdom with 290779(10.59%), Canada with 153043(5.57%) customers respectively.

Customers

Employees of Google Tag Manager

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Also see other Products/Services by Google Tag Manager in:

Tag Management

FAQ

Find answers to the most often asked questions by users.

Who are the top Google Tag Manager competitors?

Google Tag Manager’s Top competitors in the tag-management category are AddThis, Tealium, Tealium iQ Tag Management. You can view a full list of Google Tag Manager competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Google Tag Manager and 40,000 other technologies on the internet. You can also compare Google Tag Manager and its feature with top competitors here : Google Tag Manager vs AddThis Google Tag Manager vs Tealium Google Tag Manager vs Tealium iQ Tag Management.

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What is Google Tag Manager customer distribution based on company size?

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What is Google Tag Manager market share in the tag-management?

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What are the top countries that use Google Tag Manager?

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What are the top industries that use Google Tag Manager?

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