Question 1

What are the different markets in which
        AppNexus and
        Total Media compete against each other?

Accepted Answer

AppNexus and
        Total Media compete against each other in
        the Ad Serving, Ad Tech Infrastructure, Supply Side Platform (SSP).

Question 2

How does the market share of
        AppNexus
        and Total Media compare in the
        Ad Serving market?

Accepted Answer

In the Ad Serving market,
        AppNexus has a
        1.05%
        market share in comparison to
        Total Media’s
        0.15%.
        Since it has a better market share coverage,
        AppNexus holds the
        7th
        spot in 6sense's Market Share Ranking Index for
        the Ad Serving category, while
        Total Media holds the
        15th spot.

Question 3

How many customers are acquired by
        AppNexus and
        Total Media in the
        Ad Serving segment?

Accepted Answer

AppNexus has
        4,088 customers and
        Total Media has
        578 customers in the
        Ad Serving
        segment. AppNexus has
        3510 more customers than
        Total Media in this category.

Question 4

What are the countries in which
        AppNexus and
        Total Media has more customers?

Accepted Answer

AppNexus has more customers in United States, United Kingdom and Brazil.
Total Media has more customers in United States, United Kingdom and Canada.

AppNexus Vs Total Media : In-Depth Comparison

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Comparing the customer bases of AppNexus and Total Media

Comparing the market share of AppNexus and Total Media

Compare AppNexus vs Total Media customers by geography

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