Question 1

What are the different markets in which
        Outbrain and
        AppNexus compete against each other?

Accepted Answer

Outbrain and
        AppNexus compete against each other in
        the Ad Serving, Account Based Marketing, Ad Tech Infrastructure, Advertising, Affiliate Marketing.

Question 2

How does the market share of
        Outbrain
        and AppNexus compare in the
        Ad Serving market?

Accepted Answer

In the Ad Serving market,
        Outbrain has a
        7.56%
        market share in comparison to
        AppNexus’s
        1.03%.
        Since it has a better market share coverage,
        Outbrain holds the
        2nd
        spot in 6sense's Market Share Ranking Index for
        the Ad Serving category, while
        AppNexus holds the
        7th spot.

Question 3

How many customers are acquired by
        Outbrain and
        AppNexus in the
        Ad Serving segment?

Accepted Answer

Outbrain has
        27,037 customers and
        AppNexus has
        3,690 customers in the
        Ad Serving
        segment. Outbrain has
        23347 more customers than
        AppNexus in this category.

Question 4

What are the countries in which
        Outbrain and
        AppNexus has more customers?

Accepted Answer

Outbrain has more customers in United States, United Kingdom and Germany.
AppNexus has more customers in United States, United Kingdom and Brazil.

Outbrain Vs AppNexus : In-Depth Comparison

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Comparing the customer bases of Outbrain and AppNexus

Comparing the market share of Outbrain and AppNexus

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