Question 1

What are the different markets in which
        AppNexus and
        Cablato compete against each other?

Accepted Answer

AppNexus and
        Cablato compete against each other in
        the Ad Serving, Ad Tech Infrastructure, Data Management Platform (DMP), Supply Side Platform (SSP).

Question 2

How does the market share of
        AppNexus
        and Cablato compare in the
        Ad Serving market?

Accepted Answer

In the Ad Serving market,
        AppNexus has a
        1.14%
        market share in comparison to
        Cablato’s
        0.09%.
        Since it has a better market share coverage,
        AppNexus holds the
        7th
        spot in 6sense's Market Share Ranking Index for
        the Ad Serving category, while
        Cablato holds the
        19th spot.

Question 3

How many customers are acquired by
        AppNexus and
        Cablato in the
        Ad Serving segment?

Accepted Answer

AppNexus has
        4,110 customers and
        Cablato has
        334 customers in the
        Ad Serving
        segment. AppNexus has
        3776 more customers than
        Cablato in this category.

Question 4

What are the countries in which
        AppNexus and
        Cablato has more customers?

Accepted Answer

AppNexus has more customers in United States, United Kingdom and Brazil.
Cablato has more customers in United Kingdom, France and Italy.

AppNexus Vs Cablato : In-Depth Comparison

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Comparing the customer bases of AppNexus and Cablato

Comparing the market share of AppNexus and Cablato

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