Question 1

What are the different markets in which
        Adobe Marketing Cloud and
        Apptus compete against each other?

Accepted Answer

Adobe Marketing Cloud and
        Apptus compete against each other in
        the Social Media, Campaign Management, Customer Experience, Development Tools, Ecommerce Marketing.

Question 2

How does the market share of
        Adobe Marketing Cloud
        and Apptus compare in the
        Social Media market?

Accepted Answer

In the Social Media market,
        Adobe Marketing Cloud has a
        0.61%
        market share in comparison to
        Apptus’s
        0.00%.
        Since it has a better market share coverage,
        Adobe Marketing Cloud holds the
        6th
        spot in 6sense's Market Share Ranking Index for
        the Social Media category, while
        Apptus holds the
        60th spot.

Question 3

How many customers are acquired by
        Adobe Marketing Cloud and
        Apptus in the
        Social Media segment?

Accepted Answer

Adobe Marketing Cloud has
        74,584 customers and
        Apptus has
        209 customers in the
        Social Media
        segment. Adobe Marketing Cloud has
        74375 more customers than
        Apptus in this category.

Question 4

What are the countries in which
        Adobe Marketing Cloud and
        Apptus has more customers?

Accepted Answer

Adobe Marketing Cloud has more customers in United States, Germany and United Kingdom.
Apptus has more customers in United States, Sweden and United Kingdom.

Adobe Marketing Cloud Vs Apptus : In-Depth Comparison

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Comparing the customer bases of Adobe Marketing Cloud and Apptus

Comparing the market share of Adobe Marketing Cloud and Apptus

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