Question 1

What are the different markets in which
        Google Ads and
        Yahoo! Advertising compete against each other?

Accepted Answer

Google Ads and
        Yahoo! Advertising compete against each other in
        the Search Marketing, Advertising, Campaign Management, Pay Per Click, SEO And SEM.

Question 2

How does the market share of
        Google Ads
        and Yahoo! Advertising compare in the
        Search Marketing market?

Accepted Answer

In the Search Marketing market,
        Google Ads has a
        2.18%
        market share in comparison to
        Yahoo! Advertising’s
        0.00%.
        Since it has a better market share coverage,
        Google Ads holds the
        4th
        spot in 6sense's Market Share Ranking Index for
        the Search Marketing category, while
        Yahoo! Advertising holds the
        33rd spot.

Question 3

How many customers are acquired by
        Google Ads and
        Yahoo! Advertising in the
        Search Marketing segment?

Accepted Answer

Google Ads has
        110,235 customers and
        Yahoo! Advertising has
        67 customers in the
        Search Marketing
        segment. Google Ads has
        110168 more customers than
        Yahoo! Advertising in this category.

Question 4

What are the countries in which
        Google Ads and
        Yahoo! Advertising has more customers?

Accepted Answer

Google Ads has more customers in United States, United Kingdom and Germany.
Yahoo! Advertising has more customers in United States, India and United Kingdom.

Google Ads Vs Yahoo! Advertising : In-Depth Comparison

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Comparing the customer bases of Google Ads and Yahoo! Advertising

Comparing the market share of Google Ads and Yahoo! Advertising

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