Question 1

What are the different markets in which
        Google Ads and
        Yandex.Direct compete against each other?

Accepted Answer

Google Ads and
        Yandex.Direct compete against each other in
        the Search Marketing, Advertising, Campaign Management, Pay Per Click, SEO And SEM.

Question 2

How does the market share of
        Google Ads
        and Yandex.Direct compare in the
        Search Marketing market?

Accepted Answer

In the Search Marketing market,
        Google Ads has a
        2.18%
        market share in comparison to
        Yandex.Direct’s
        0.01%.
        Since it has a better market share coverage,
        Google Ads holds the
        4th
        spot in 6sense's Market Share Ranking Index for
        the Search Marketing category, while
        Yandex.Direct holds the
        20th spot.

Question 3

How many customers are acquired by
        Google Ads and
        Yandex.Direct in the
        Search Marketing segment?

Accepted Answer

Google Ads has
        110,235 customers and
        Yandex.Direct has
        346 customers in the
        Search Marketing
        segment. Google Ads has
        109889 more customers than
        Yandex.Direct in this category.

Question 4

What are the countries in which
        Google Ads and
        Yandex.Direct has more customers?

Accepted Answer

Google Ads has more customers in United States, United Kingdom and Germany.
Yandex.Direct has more customers in Turkey, United States and India.

Google Ads Vs Yandex.Direct : In-Depth Comparison

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Comparing the customer bases of Google Ads and Yandex.Direct

Comparing the market share of Google Ads and Yandex.Direct

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