Question 1

What are the different markets in which
        Lattice and
        Act-On compete against each other?

Accepted Answer

Lattice and
        Act-On compete against each other in
        the Predictive Lead Scoring, 360 Degree Feedback, Data Analytics, Lead Management, Marketing Automation Platforms.

Question 2

How does the market share of
        Lattice
        and Act-On compare in the
        Predictive Lead Scoring market?

Accepted Answer

In the Predictive Lead Scoring market,
        Lattice has a
        1.09%
        market share in comparison to
        Act-On’s
        0.55%.
        Since it has a better market share coverage,
        Lattice holds the
        16th
        spot in 6sense's Market Share Ranking Index for
        the Predictive Lead Scoring category, while
        Act-On holds the
        21st spot.

Question 3

How many customers are acquired by
        Lattice and
        Act-On in the
        Predictive Lead Scoring segment?

Accepted Answer

Lattice has
        5,318 customers and
        Act-On has
        2,712 customers in the
        Predictive Lead Scoring
        segment. Lattice has
        2606 more customers than
        Act-On in this category.

Question 4

What are the countries in which
        Lattice and
        Act-On has more customers?

Accepted Answer

Lattice has more customers in United States, United Kingdom and Canada.
Act-On has more customers in United States, United Kingdom and Canada.

Lattice Vs Act-On : In-Depth Comparison

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Comparing the customer bases of Lattice and Act-On

Comparing the market share of Lattice and Act-On

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