Question 1

What are the different markets in which
        Tapad and
        Pricing Engine compete against each other?

Accepted Answer

Tapad and
        Pricing Engine compete against each other in
        the Online Audience Data, Audience Insights, Cross-Device Targeting.

Question 2

How does the market share of
        Tapad
        and Pricing Engine compare in the
        Online Audience Data market?

Accepted Answer

In the Online Audience Data market,
        Tapad has a
        17.36%
        market share in comparison to
        Pricing Engine’s
        0.08%.
        Since it has a better market share coverage,
        Tapad holds the
        3rd
        spot in 6sense's Market Share Ranking Index for
        the Online Audience Data category, while
        Pricing Engine holds the
        26th spot.

Question 3

How many customers are acquired by
        Tapad and
        Pricing Engine in the
        Online Audience Data segment?

Accepted Answer

Tapad has
        2,087 customers and
        Pricing Engine has
        10 customers in the
        Online Audience Data
        segment. Tapad has
        2077 more customers than
        Pricing Engine in this category.

Question 4

What are the countries in which
        Tapad and
        Pricing Engine has more customers?

Accepted Answer

Tapad has more customers in United States, Brazil and France.
Pricing Engine has more customers in and United States.

Tapad Vs Pricing Engine : In-Depth Comparison

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Comparing the market share of Tapad and Pricing Engine

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