Question 1

What are the different markets in which
        Google Ads and
        AppAnnie compete against each other?

Accepted Answer

Google Ads and
        AppAnnie compete against each other in
        the Campaign Management, Advertising, Analytics, Application Lifecycle Management, Mobile Analytics.

Question 2

How does the market share of
        Google Ads
        and AppAnnie compare in the
        Campaign Management market?

Accepted Answer

In the Campaign Management market,
        Google Ads has a
        13.59%
        market share in comparison to
        AppAnnie’s
        0.02%.
        Since it has a better market share coverage,
        Google Ads holds the
        2nd
        spot in 6sense's Market Share Ranking Index for
        the Campaign Management category, while
        AppAnnie holds the
        73rd spot.

Question 3

How many customers are acquired by
        Google Ads and
        AppAnnie in the
        Campaign Management segment?

Accepted Answer

Google Ads has
        110,235 customers and
        AppAnnie has
        201 customers in the
        Campaign Management
        segment. Google Ads has
        110034 more customers than
        AppAnnie in this category.

Question 4

What are the countries in which
        Google Ads and
        AppAnnie has more customers?

Accepted Answer

Google Ads has more customers in United States, United Kingdom and Germany.
AppAnnie has more customers in United States, India and United Kingdom.

Google Ads Vs AppAnnie : In-Depth Comparison

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Comparing the customer bases of Google Ads and AppAnnie

Comparing the market share of Google Ads and AppAnnie

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