Question 1

What are the different markets in which
        Outbrain and
        Smart AdServer compete against each other?

Accepted Answer

Outbrain and
        Smart AdServer compete against each other in
        the Ad Serving, Advertising, Display Advertising, Account Based Marketing, Affiliate Marketing.

Question 2

How does the market share of
        Outbrain
        and Smart AdServer compare in the
        Advertising market?

Accepted Answer

In the Advertising market,
        Outbrain has a
        8.21%
        market share in comparison to
        Smart AdServer’s
        0.89%.
        Since it has a better market share coverage,
        Outbrain holds the
        4th
        spot in 6sense's Market Share Ranking Index for
        the Advertising category, while
        Smart AdServer holds the
        15th spot.

Question 3

How many customers are acquired by
        Outbrain and
        Smart AdServer in the
        Advertising segment?

Accepted Answer

Outbrain has
        33,739 customers and
        Smart AdServer has
        3,643 customers in the
        Advertising
        segment. Outbrain has
        30096 more customers than
        Smart AdServer in this category.

Question 4

What are the countries in which
        Outbrain and
        Smart AdServer has more customers?

Accepted Answer

Outbrain has more customers in United States, United Kingdom and Germany.
Smart AdServer has more customers in United States, Germany and United Kingdom.

Outbrain Vs Smart AdServer : In-Depth Comparison

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Comparing the customer bases of Outbrain and Smart AdServer

Comparing the market share of Outbrain and Smart AdServer

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