Question 1

What are the different markets in which
        Smart AdServer and
        Neustar compete against each other?

Accepted Answer

Smart AdServer and
        Neustar compete against each other in
        the Advertising, Ad Serving, Display Advertising, Mobile Marketing, SEO And SEM.

Question 2

How does the market share of
        Smart AdServer
        and Neustar compare in the
        Advertising market?

Accepted Answer

In the Advertising market,
        Smart AdServer has a
        1.04%
        market share in comparison to
        Neustar’s
        0.03%.
        Since it has a better market share coverage,
        Smart AdServer holds the
        17th
        spot in 6sense's Market Share Ranking Index for
        the Advertising category, while
        Neustar holds the
        57th spot.

Question 3

How many customers are acquired by
        Smart AdServer and
        Neustar in the
        Advertising segment?

Accepted Answer

Smart AdServer has
        3,998 customers and
        Neustar has
        131 customers in the
        Advertising
        segment. Smart AdServer has
        3867 more customers than
        Neustar in this category.

Question 4

What are the countries in which
        Smart AdServer and
        Neustar has more customers?

Accepted Answer

Smart AdServer has more customers in United States, Canada and United Kingdom.
Neustar has more customers in United States, India and United Kingdom.

Smart AdServer Vs Neustar : In-Depth Comparison

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