Optimizely
Optimizely is the world's leading experimentation platform, enabling businesses to deliver continuous experimentation and personalization.
Market Share of Optimizely
Current Customer(s)
52352
Market Share (Est.)
35.05%
Ranking
#1
Top Competitors and Alternatives of Optimizely
The top three of Optimizely’s competitors in the A/B Testing category are Crazy Egg with 23.76%, Zoho PageSense with 11.85%, Hello Bar with 9.11% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Crazy Egg | 35488 | 23.76% | Optimizely vs Crazy Egg |
| Zoho PageSense | 17692 | 11.85% | Optimizely vs Zoho PageSense |
| Hello Bar | 13606 | 9.11% | Optimizely vs Hello Bar |
| Adobe Target | 6106 | 4.09% | Optimizely vs Adobe Target |
| AB Tasty | 4942 | 3.31% | Optimizely vs AB Tasty |
| Ezoic | 3953 | 2.65% | Optimizely vs Ezoic |
| Kameleoon | 2484 | 1.66% | Optimizely vs Kameleoon |
| SpeedCurve | 2477 | 1.66% | Optimizely vs SpeedCurve |
| Statsig | 2105 | 1.41% | Optimizely vs Statsig |
| Webtrends | 1853 | 1.24% | Optimizely vs Webtrends |
| Insider | 1635 | 1.09% | Optimizely vs Insider |
| SiteSpect | 1085 | 0.73% | Optimizely vs SiteSpect |
| Omniconvert | 796 | 0.53% | Optimizely vs Omniconvert |
| Justuno | 741 | 0.50% | Optimizely vs Justuno |
| VWO Testing | 648 | 0.43% | Optimizely vs VWO Testing |
| SiteGainer | 344 | 0.23% | Optimizely vs SiteGainer |
| Zarget | 247 | 0.17% | Optimizely vs Zarget |
| Plumb5 | 163 | 0.11% | Optimizely vs Plumb5 |
| Persado | 110 | 0.07% | Optimizely vs Persado |
| Cloud.IQ | 93 | 0.06% | Optimizely vs Cloud.IQ |
Popular Comparisons
Top Competitors and Alternatives of Optimizely
The top three of Optimizely’s competitors in the A/B Testing category are Crazy Egg with 23.76%, Zoho PageSense with 11.85%, Hello Bar with 9.11% market share.
Optimizely vs Crazy Egg
Optimizely vs Zoho PageSense
Optimizely vs Hello Bar
Optimizely vs Adobe Target
Optimizely vs AB Tasty
Optimizely vs Ezoic
Optimizely vs Kameleoon
Optimizely vs SpeedCurve
Customers of Optimizely
Around the world in 2025, over 51407 companies have started using Optimizely as A/B Testing tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Barnes & Noble College | 10,000+ | New York City | New York | United States |     |
| Lancaster University | 10,000+ | Lancaster | England | United Kingdom | |
| Sandvik | 10,000+ | Stockholm | Stockholm | Sweden | |
| National Vision Inc. | 10,000+ | Duluth | Georgia | United States | |
| Royal Norwegian Consulate General in San Francisco | 10,000+ | Oslo | Oslo | Norway | |
| Estée Lauder | 10,000+ | New York City | New York | United States | |
| Kesko | 10,000+ | Helsinki | Uusimaa | Finland | |
| UWL Alumni & Friends Foundation | 10,000+ | La Crosse | Wisconsin | United States | |
| Ogilvy | 10,000+ | New York City | New York | United States | |
| JDE Professional España | 10,000+ | Mollet del Valles | Catalonia | Spain | |
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Optimizely Customers by Products and Services
The top three products and services offering customers that use Optimizely for A/B Testing are Education (382), Marketing (266), Technology (212).
Customers
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Optimizely Customers by Employee Size
The majority of Optimizely's customers for the ab-testing category fall in the company size of 0 - 9 employees (25639 companies), 20 - 49 employees (10357 companies), 100 - 249 employees (4959 companies).
Employee Size
Optimizely Customers by Geography
The top three geographies of Optimizely for ab-testing are the United States with 37163(79.44%), United Kingdom with 2888(6.17%), Australia with 1498(3.20%) customers respectively.
Customers
Employees of Optimizely
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FAQ
Find answers to the most often asked questions by users.
Who are the top Optimizely competitors?
Optimizely’s Top competitors in the ab-testing category are Crazy Egg, Zoho PageSense, Hello Bar. You can view a full list of Optimizely competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Optimizely and 40,000 other technologies on the internet. You can also compare Optimizely and its feature with top competitors here : Optimizely vs Crazy Egg Optimizely vs Zoho PageSense Optimizely vs Hello Bar.
What is Optimizely customer distribution based on company size?
What is Optimizely market share in the ab-testing?
What are the top countries that use Optimizely?
What are the top industries that use Optimizely?
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