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Google Analytics

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Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Analytics
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Market Share of Google Analytics

Current Customer(s)

5701160

Market Share (Est.)

89.62%

Ranking

#1

Top Competitors and Alternatives of Google Analytics

The top three of Google Analytics’s competitors in the Analytics category are Tableau Software with 0.98%, Mixpanel with 0.72%, Segment with 0.60% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Tableau Software621640.98%Google Analytics vs Tableau Software
Mixpanel457260.72%Google Analytics vs Mixpanel
Segment384750.60%Google Analytics vs Segment
Visual Website Optimizer341970.54%Google Analytics vs Visual Website Optimizer
Agile CRM316940.50%Google Analytics vs Agile CRM
Leadfeeder279550.44%Google Analytics vs Leadfeeder
Vidyard266270.42%Google Analytics vs Vidyard
Campaign Monitor252810.40%Google Analytics vs Campaign Monitor
SAP Crystal Server226380.36%Google Analytics vs SAP Crystal Server
SAP Business Objects214120.34%Google Analytics vs SAP Business Objects
Smartlook211990.33%Google Analytics vs Smartlook
HeapAnalytics190750.30%Google Analytics vs HeapAnalytics
SEMrush171540.27%Google Analytics vs SEMrush
Magento Business Intelligence151660.24%Google Analytics vs Magento Business Intelligence
Amplitude148560.23%Google Analytics vs Amplitude
Oracle Business Intelligence127890.20%Google Analytics vs Oracle Business Intelligence
Lucky Orange124930.20%Google Analytics vs Lucky Orange
Keen IO121220.19%Google Analytics vs Keen IO
Siteimprove118200.19%Google Analytics vs Siteimprove
Piwik PRO110050.17%Google Analytics vs Piwik PRO
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Popular Comparisons

Top Competitors and Alternatives of Google Analytics

The top three of Google Analytics’s competitors in the Analytics category are Tableau Software with 0.98%, Mixpanel with 0.72%, Segment with 0.60% market share.

Google Analytics vs Tableau Software

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Google Analytics vs Mixpanel

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Google Analytics vs Segment

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Google Analytics vs Visual Website Optimizer

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Google Analytics vs Agile CRM

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Google Analytics vs Leadfeeder

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Google Analytics vs Vidyard

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Google Analytics vs Campaign Monitor

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Customers of Google Analytics

Around the world in 2024, over 5698869 companies have started using Google Analytics as Analytics tool.

CustomersEmployee RangeCityRegionCountrySocial Links
KPMG Corporate Finance10,000+New York CityNew YorkUnited States
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YRC Worldwide10,000+Overland ParkKansasUnited States
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HealthPartners10,000+BloomingtonMinnesotaUnited States
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Rosetta Advisor10,000+MadridMadridSpain
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Brother Industries Ltd10,000+NagoyaAichiJapan
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University Of California - San Diego10,000+La JollaCaliforniaUnited States
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Roper Technologies, Inc.10,000+SarasotaFloridaUnited States
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Perrigo Company10,000+DublinLeinsterIreland
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Food & Ag Prod Research Tech10,000+StillwaterOklahomaUnited States
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There Is Nothing To See Here10,000+ClevelandOhioUnited States
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Google Analytics Customers by Products and Services

The top three products and services offering customers that use Google Analytics for Analytics are Marketing (42391), Digital Marketing (27091), Social Media (26376).

Customers

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Google Analytics Customers by Employee Size

The majority of Google Analytics's customers for the analytics category fall in the company size of 0 - 9 employees (2890428 companies), 20 - 49 employees (995832 companies), 10 - 19 employees (829633 companies).

Employee Size

Google Analytics Customers by Geography

The top three geographies of Google Analytics for analytics are the United States with 2346014(54.27%), United Kingdom with 446039(10.32%), Germany with 236256(5.46%) customers respectively.

Customers

Employees of Google Analytics

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Also see other Products/Services by Google Analytics in:

Reporting
Analytics
Dashboard
Web Analytics

FAQ

Find answers to the most often asked questions by users.

Who are the top Google Analytics competitors?

Google Analytics’s Top competitors in the analytics category are Tableau Software, Mixpanel, Segment. You can view a full list of Google Analytics competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Google Analytics and 40,000 other technologies on the internet. You can also compare Google Analytics and its feature with top competitors here : Google Analytics vs Tableau Software Google Analytics vs Mixpanel Google Analytics vs Segment.

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What is Google Analytics customer distribution based on company size?

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What is Google Analytics market share in the analytics?

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What are the top countries that use Google Analytics?

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What are the top industries that use Google Analytics?

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Justine Lyon

Justine Lyon

Senior VP of Sales, Ally

At my previous organization we used Zoominfo and LInkedIn Navigator for contact, Bombora for intent and DiscoverOrg for account info. When I joined Ally where we use 6sense, I found it to be as valuable as all the other tools combined!

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