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Google Analytics

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Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Reporting
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Market Share of Google Analytics

Current Customer(s)

6682067

Market Share (Est.)

95.24%

Ranking

#1

Top Competitors and Alternatives of Google Analytics

The top three of Google Analytics’s competitors in the Reporting category are Notion with 1.40%, Datadog with 1.17%, Tableau Software with 0.73% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Notion980311.40%Google Analytics vs Notion
Datadog819131.17%Google Analytics vs Datadog
Tableau Software510860.73%Google Analytics vs Tableau Software
HeapAnalytics266990.38%Google Analytics vs HeapAnalytics
Cognos132140.19%Google Analytics vs Cognos
QlikView93540.13%Google Analytics vs QlikView
Microsoft SQL Server Reporting Service86810.12%Google Analytics vs Microsoft SQL Server Reporting Service
Caspio64130.09%Google Analytics vs Caspio
Looker59470.08%Google Analytics vs Looker
Alteryx48160.07%Google Analytics vs Alteryx
MicroStrategy44360.06%Google Analytics vs MicroStrategy
Pentaho39610.06%Google Analytics vs Pentaho
Wrike27030.04%Google Analytics vs Wrike
Domo22780.03%Google Analytics vs Domo
Zoho Reports18890.03%Google Analytics vs Zoho Reports
Sumo Logic15330.02%Google Analytics vs Sumo Logic
Wdesk10400.01%Google Analytics vs Wdesk
Sisense9080.01%Google Analytics vs Sisense
WebFOCUS8280.01%Google Analytics vs WebFOCUS
Spreadsheet Server7370.01%Google Analytics vs Spreadsheet Server
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Popular Comparisons

Top Competitors and Alternatives of Google Analytics

The top three of Google Analytics’s competitors in the Reporting category are Notion with 1.40%, Datadog with 1.17%, Tableau Software with 0.73% market share.

Google Analytics vs Notion

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Google Analytics vs Datadog

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Google Analytics vs Tableau Software

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Google Analytics vs HeapAnalytics

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Google Analytics vs Cognos

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Google Analytics vs QlikView

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Google Analytics vs Microsoft SQL Server Reporting Service

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Google Analytics vs Caspio

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Customers of Google Analytics

Around the world in 2025, over 6682061 companies have started using Google Analytics as Reporting tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Daikin Applied10,000+MinneapolisMinnesotaUnited States
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Purolator10,000+MississaugaOntarioCanada
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Foxconn Industrial Internet Co., Ltd.10,000+ShenzhenGuangdongPeople's Republic of China
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Medical College Of Wisconsin10,000+MilwaukeeWisconsinUnited States
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Mphasis10,000+BengaluruKarnatakaIndia
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Grupo Lala10,000+Gomez PalacioDurangoMexico
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Ira A. Fulton Schools Of Engineering10,000+TempeArizonaUnited States
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SSA Marine10,000+SeattleWashingtonUnited States
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Melco Resorts & Entertainment10,000+Hong KongHong Kong SARPeople's Republic of China
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Grab10,000+SingaporeCentral SingaporeSingapore
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Google Analytics Customers by Products and Services

The top three products and services offering customers that use Google Analytics for Reporting are Marketing (36810), Digital Marketing (23325), Social Media (23042).

Customers

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Google Analytics Customers by Employee Size

The majority of Google Analytics's customers for the reporting category fall in the company size of 0 - 9 employees (3332026 companies), 20 - 49 employees (1413167 companies), 10 - 19 employees (800040 companies).

Employee Size

Google Analytics Customers by Geography

The top three geographies of Google Analytics for reporting are the United States with 2346242(48.86%), United Kingdom with 509102(10.60%), Germany with 276591(5.76%) customers respectively.

Customers

Employees of Google Analytics

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Also see other Products/Services by Google Analytics in:

Reporting
Analytics
Web Analytics
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FAQ

Find answers to the most often asked questions by users.

Who are the top Google Analytics competitors?

Google Analytics’s Top competitors in the reporting category are Notion, Datadog, Tableau Software. You can view a full list of Google Analytics competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Google Analytics and 40,000 other technologies on the internet. You can also compare Google Analytics and its feature with top competitors here : Google Analytics vs Notion Google Analytics vs Datadog Google Analytics vs Tableau Software.

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What is Google Analytics customer distribution based on company size?

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What is Google Analytics market share in the reporting?

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What are the top countries that use Google Analytics?

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What are the top industries that use Google Analytics?

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