Question 1

What are the different markets in which
        Outbrain and
        ketchum compete against each other?

Accepted Answer

Outbrain and
        ketchum compete against each other in
        the Public Relations, Account Based Marketing, Ad Serving, Advertising, Affiliate Marketing.

Question 2

How does the market share of
        Outbrain
        and ketchum compare in the
        Public Relations market?

Accepted Answer

In the Public Relations market,
        Outbrain has a
        58.81%
        market share in comparison to
        ketchum’s
        1.10%.
        Since it has a better market share coverage,
        Outbrain holds the
        1st
        spot in 6sense's Market Share Ranking Index for
        the Public Relations category, while
        ketchum holds the
        5th spot.

Question 3

How many customers are acquired by
        Outbrain and
        ketchum in the
        Public Relations segment?

Accepted Answer

Outbrain has
        27,935 customers and
        ketchum has
        523 customers in the
        Public Relations
        segment. Outbrain has
        27412 more customers than
        ketchum in this category.

Question 4

What are the countries in which
        Outbrain and
        ketchum has more customers?

Accepted Answer

Outbrain has more customers in United States, United Kingdom and Germany.
ketchum has more customers in United States, United Kingdom and Canada.

Outbrain Vs ketchum : In-Depth Comparison

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