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Segment

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Segment collects, centralizes, organizes and analyzes all your customer data coming from multiple sources such as apps, websites, and various devices....Read more

Personalization Behavioral Targeting
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Market Share of Segment

Current Customer(s)

29842

Market Share (Est.)

9.80%

Ranking

#5

Top Competitors and Alternatives of Segment

The top three of Segment’s competitors in the Personalization Behavioral Targeting category are Optimizely with 17.20%, Qualtrics with 15.78%, AdRoll with 13.44% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Optimizely5235217.20%Segment vs Optimizely
Qualtrics4804615.78%Segment vs Qualtrics
AdRoll4092513.44%Segment vs AdRoll
Criteo3843912.63%Segment vs Criteo
Campaign Monitor220747.25%Segment vs Campaign Monitor
Zoho CRM203366.68%Segment vs Zoho CRM
Pipedrive147704.85%Segment vs Pipedrive
LiveAgent66792.19%Segment vs LiveAgent
AB Tasty49421.62%Segment vs AB Tasty
Autopilot38011.25%Segment vs Autopilot
LiveRamp26840.88%Segment vs LiveRamp
Nosto23610.78%Segment vs Nosto
Gigya19020.62%Segment vs Gigya
Survicate17990.59%Segment vs Survicate
iZooto17060.56%Segment vs iZooto
Sailthru15880.52%Segment vs Sailthru
Bounce Exchange11960.39%Segment vs Bounce Exchange
Yieldify9690.32%Segment vs Yieldify
Monetate8460.28%Segment vs Monetate
Whatfix8190.27%Segment vs Whatfix
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Popular Comparisons

Top Competitors and Alternatives of Segment

The top three of Segment’s competitors in the Personalization Behavioral Targeting category are Optimizely with 17.20%, Qualtrics with 15.78%, AdRoll with 13.44% market share.

Segment vs Optimizely

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Segment vs Qualtrics

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Segment vs AdRoll

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Segment vs Criteo

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Segment vs Campaign Monitor

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Segment vs Zoho CRM

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Segment vs Pipedrive

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Segment vs LiveAgent

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Customers of Segment

Around the world in 2025, over 29111 companies have started using Segment as Personalization Behavioral Targeting tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Enel X10,000+BostonMassachusettsUnited States
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Learning Care Group10,000+NoviMichiganUnited States
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NTUC Fairprice10,000+SingaporeCentral SingaporeSingapore
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La Petite Academy10,000+NoviMichiganUnited States
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CBRE Group, Inc.10,000+DallasTexasUnited States
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Northern Territory Government10,000+DarwinNorthern TerritoryAustralia
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Deloitte Digital10,000+New York CityNew YorkUnited States
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And iTravel10,000+San BernardinoCaliforniaUnited States
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State Of California10,000+SacramentoCaliforniaUnited States
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GFT Technologies10,000+StuttgartBaden-WuerttembergGermany
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Segment Customers by Products and Services

The top three products and services offering customers that use Segment for Personalization Behavioral Targeting are Technology (324), Marketing (319), Saas (314).

Customers

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Segment Customers by Employee Size

The majority of Segment's customers for the personalization-behavioral-targeting category fall in the company size of 0 - 9 employees (13323 companies), 20 - 49 employees (6906 companies), 100 - 249 employees (3446 companies).

Employee Size

Segment Customers by Geography

The top three geographies of Segment for personalization-behavioral-targeting are the United States with 20132(77.75%), United Kingdom with 1404(5.42%), Canada with 1046(4.04%) customers respectively.

Customers

Employees of Segment

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Also see other Products/Services by Segment in:

Data Extraction
Campaign Management
Data Management And Storage
Analytics
Personalization Behavioral Targeting

FAQ

Find answers to the most often asked questions by users.

Who are the top Segment competitors?

Segment’s Top competitors in the personalization-behavioral-targeting category are Optimizely, Qualtrics, AdRoll. You can view a full list of Segment competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Segment and 40,000 other technologies on the internet. You can also compare Segment and its feature with top competitors here : Segment vs Optimizely Segment vs Qualtrics Segment vs AdRoll.

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What is Segment customer distribution based on company size?

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What is Segment market share in the personalization-behavioral-targeting?

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What are the top countries that use Segment?

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What are the top industries that use Segment?

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