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Segment

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Segment collects, centralizes, organizes and analyzes all your customer data coming from multiple sources such as apps, websites, and various devices....Read more

Personalization Behavioral Targeting
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Market Share of Segment

Current Customer(s)

33771

Market Share (Est.)

9.54%

Ranking

#5

Top Competitors and Alternatives of Segment

The top three of Segment’s competitors in the Personalization Behavioral Targeting category are Qualtrics with 19.23%, Optimizely with 15.98%, AdRoll with 11.41% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Qualtrics6808219.23%Segment vs Qualtrics
Optimizely5658815.98%Segment vs Optimizely
AdRoll4039011.41%Segment vs AdRoll
Criteo3658810.33%Segment vs Criteo
Zoho CRM241936.83%Segment vs Zoho CRM
Campaign Monitor221406.25%Segment vs Campaign Monitor
Pipedrive182965.17%Segment vs Pipedrive
Retargeting135763.83%Segment vs Retargeting
LiveAgent68451.93%Segment vs LiveAgent
AB Tasty53231.50%Segment vs AB Tasty
Autopilot39811.12%Segment vs Autopilot
LiveRamp30750.87%Segment vs LiveRamp
Nosto25490.72%Segment vs Nosto
Survicate24070.68%Segment vs Survicate
iZooto19720.56%Segment vs iZooto
Gigya19400.55%Segment vs Gigya
Sailthru17700.50%Segment vs Sailthru
Bounce Exchange12430.35%Segment vs Bounce Exchange
Monetate12090.34%Segment vs Monetate
Yieldify9580.27%Segment vs Yieldify
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Popular Comparisons

Top Competitors and Alternatives of Segment

The top three of Segment’s competitors in the Personalization Behavioral Targeting category are Qualtrics with 19.23%, Optimizely with 15.98%, AdRoll with 11.41% market share.

Segment vs Qualtrics

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Segment vs Optimizely

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Segment vs AdRoll

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Segment vs Criteo

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Segment vs Zoho CRM

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Segment vs Campaign Monitor

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Segment vs Pipedrive

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Segment vs Retargeting

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Customers of Segment

Around the world in 2025, over 33578 companies have started using Segment as Personalization Behavioral Targeting tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Learning Care Group10,000+NoviMichiganUnited States
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Home Instead10,000+OmahaNebraskaUnited States
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HelloFresh10,000+BerlinBerlinGermany
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Queensland Government10,000+BrisbaneQueenslandAustralia
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Strikingly10,000+ShanghaiShanghaiPeople's Republic of China
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Saint - Gobain10,000+CourbevoieIle-de-FranceFrance
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University Of Washington10,000+SeattleWashingtonUnited States
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BOTOX® Cosmetic10,000+IrvineCaliforniaUnited States
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AT&T10,000+DallasTexasUnited States
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Fox Corporation10,000+Sao PauloSao PauloBrazil
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Segment Customers by Products and Services

The top three products and services offering customers that use Segment for Personalization Behavioral Targeting are Marketing (386), Technology (354), Saas (331).

Customers

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Segment Customers by Employee Size

The majority of Segment's customers for the personalization-behavioral-targeting category fall in the company size of 0 - 9 employees (15898 companies), 20 - 49 employees (7156 companies), 100 - 249 employees (3810 companies).

Employee Size

Segment Customers by Geography

The top three geographies of Segment for personalization-behavioral-targeting are the United States with 23865(80.38%), United Kingdom with 1487(5.01%), Canada with 1049(3.53%) customers respectively.

Customers

Employees of Segment

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Also see other Products/Services by Segment in:

Data Extraction
Campaign Management
Data Quality
Personalization Behavioral Targeting
Data Integration

FAQ

Find answers to the most often asked questions by users.

Who are the top Segment competitors?

Segment’s Top competitors in the personalization-behavioral-targeting category are Qualtrics, Optimizely, AdRoll. You can view a full list of Segment competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Segment and 40,000 other technologies on the internet. You can also compare Segment and its feature with top competitors here : Segment vs Qualtrics Segment vs Optimizely Segment vs AdRoll.

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What is Segment customer distribution based on company size?

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What is Segment market share in the personalization-behavioral-targeting?

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What are the top countries that use Segment?

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What are the top industries that use Segment?

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