Question 1

What are the different markets in which
        Optimizely and
        AdRoll compete against each other?

Accepted Answer

Optimizely and
        AdRoll compete against each other in
        the Personalization Behavioral Targeting, A/B Testing, Advertising, Conversion Optimization, Development Tools.

Question 2

How does the market share of
        Optimizely
        and AdRoll compare in the
        Personalization Behavioral Targeting market?

Accepted Answer

In the Personalization Behavioral Targeting market,
        Optimizely has a
        15.07%
        market share in comparison to
        AdRoll’s
        10.61%.
        Since it has a better market share coverage,
        Optimizely holds the
        2nd
        spot in 6sense's Market Share Ranking Index for
        the Personalization Behavioral Targeting category, while
        AdRoll holds the
        3rd spot.

Question 3

How many customers are acquired by
        Optimizely and
        AdRoll in the
        Personalization Behavioral Targeting segment?

Accepted Answer

Optimizely has
        58,273 customers and
        AdRoll has
        41,038 customers in the
        Personalization Behavioral Targeting
        segment. Optimizely has
        17235 more customers than
        AdRoll in this category.

Question 4

What are the countries in which
        Optimizely and
        AdRoll has more customers?

Accepted Answer

Optimizely has more customers in United States, United Kingdom and Germany.
AdRoll has more customers in United States, United Kingdom and Canada.

Optimizely Vs AdRoll : In-Depth Comparison

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Comparing the customer bases of Optimizely and AdRoll

Comparing the market share of Optimizely and AdRoll

Compare Optimizely vs AdRoll customers by geography

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