Question 1

What are the different markets in which
        iContact and
        Litmus compete against each other?

Accepted Answer

iContact and
        Litmus compete against each other in
        the Newsletter Marketing, Email Deliverability, Email Marketing Automation, Email Marketing Platforms, Email Tracking.

Question 2

How does the market share of
        iContact
        and Litmus compare in the
        Newsletter Marketing market?

Accepted Answer

In the Newsletter Marketing market,
        iContact has a
        5.57%
        market share in comparison to
        Litmus’s
        1.29%.
        Since it has a better market share coverage,
        iContact holds the
        7th
        spot in 6sense's Market Share Ranking Index for
        the Newsletter Marketing category, while
        Litmus holds the
        12th spot.

Question 3

How many customers are acquired by
        iContact and
        Litmus in the
        Newsletter Marketing segment?

Accepted Answer

iContact has
        4,486 customers and
        Litmus has
        1,039 customers in the
        Newsletter Marketing
        segment. iContact has
        3447 more customers than
        Litmus in this category.

Question 4

What are the countries in which
        iContact and
        Litmus has more customers?

Accepted Answer

iContact has more customers in United States, Canada and United Kingdom.
Litmus has more customers in United States, United Kingdom and Canada.

iContact Vs Litmus : In-Depth Comparison

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Comparing the customer bases of iContact and Litmus

Comparing the market share of iContact and Litmus

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