Question 1

What are the different markets in which
        Apple Search Ads and
        Liftoff compete against each other?

Accepted Answer

Apple Search Ads and
        Liftoff compete against each other in
        the Mobile App Marketing, Mobile Retargeting, Search Marketing.

Question 2

How does the market share of
        Apple Search Ads
        and Liftoff compare in the
        Mobile App Marketing market?

Accepted Answer

In the Mobile App Marketing market,
        Apple Search Ads has a
        8.26%
        market share in comparison to
        Liftoff’s
        2.23%.
        Since it has a better market share coverage,
        Apple Search Ads holds the
        3rd
        spot in 6sense's Market Share Ranking Index for
        the Mobile App Marketing category, while
        Liftoff holds the
        8th spot.

Question 3

How many customers are acquired by
        Apple Search Ads and
        Liftoff in the
        Mobile App Marketing segment?

Accepted Answer

Apple Search Ads has
        1,133 customers and
        Liftoff has
        306 customers in the
        Mobile App Marketing
        segment. Apple Search Ads has
        827 more customers than
        Liftoff in this category.

Question 4

What are the countries in which
        Apple Search Ads and
        Liftoff has more customers?

Accepted Answer

Apple Search Ads has more customers in United States, United Kingdom and Germany.
Liftoff has more customers in United States, Canada and India.

Apple Search Ads Vs Liftoff : In-Depth Comparison

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Comparing the customer bases of Apple Search Ads and Liftoff

Comparing the market share of Apple Search Ads and Liftoff

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