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Pardot

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Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company

Landing Pages
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Market Share of Pardot

Current Customer(s)

31644

Market Share (Est.)

2.21%

Ranking

#3

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Landing Pages category are Wix with 88.48%, Optimizely with 3.98%, ClickFunnels with 1.14% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Wix126466988.48%Pardot vs Wix
Optimizely569293.98%Pardot vs Optimizely
ClickFunnels162841.14%Pardot vs ClickFunnels
Infusionsoft139270.97%Pardot vs Infusionsoft
RD Station85890.60%Pardot vs RD Station
Unbounce74680.52%Pardot vs Unbounce
SeedProd67980.48%Pardot vs SeedProd
Leadpages58930.41%Pardot vs Leadpages
Wishpond27050.19%Pardot vs Wishpond
Launchrock26630.19%Pardot vs Launchrock
Instapage19940.14%Pardot vs Instapage
dotmailer16930.12%Pardot vs dotmailer
Marketing 36015900.11%Pardot vs Marketing 360
Survicate15580.11%Pardot vs Survicate
Twik8120.06%Pardot vs Twik
Omniconvert7530.05%Pardot vs Omniconvert
EngageBay5710.04%Pardot vs EngageBay
Envoke4740.03%Pardot vs Envoke
Sarbacane4650.03%Pardot vs Sarbacane
ActiveTrail4500.03%Pardot vs ActiveTrail
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Popular Comparisons

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Landing Pages category are Wix with 88.48%, Optimizely with 3.98%, ClickFunnels with 1.14% market share.

Pardot vs Wix

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Pardot vs Optimizely

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Pardot vs ClickFunnels

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Pardot vs Infusionsoft

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Pardot vs RD Station

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Pardot vs Unbounce

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Pardot vs SeedProd

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Pardot vs Leadpages

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Customers of Pardot

Around the world in 2025, over 31644 companies have started using Pardot as Landing Pages tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Privia Health10,000+ArlingtonVirginiaUnited States
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Purdue University10,000+West LafayetteIndianaUnited States
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Independence Blue Cross10,000+PhiladelphiaPennsylvaniaUnited States
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Capita10,000+LondonEnglandUnited Kingdom
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Johnson Controls10,000+CorkMunsterIreland
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Southwire10,000+CarrolltonGeorgiaUnited States
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Snap Inc.10,000+Santa MonicaCaliforniaUnited States
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Slalom10,000+SeattleWashingtonUnited States
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PeopleReady10,000+TacomaWashingtonUnited States
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FM Logistic10,000+PhalsbourgGrand EstFrance
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Pardot Customers by Products and Services

The top three products and services offering customers that use Pardot for Landing Pages are Marketing (483), Saas (408), Consulting (388).

Customers

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Pardot Customers by Employee Size

The majority of Pardot's customers for the landing-page category fall in the company size of 20 - 49 employees (7612 companies), 100 - 249 employees (6974 companies), 0 - 9 employees (4180 companies).

Employee Size

Pardot Customers by Geography

The top three geographies of Pardot for landing-page are the United States with 18667(65.57%), United Kingdom with 2249(7.90%), Japan with 1956(6.87%) customers respectively.

Customers

Employees of Pardot

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Also see other Products/Services by Pardot in:

Sales Force Automation
Lead Management
Campaign Management
Marketing Analytics
Lead Capture

FAQ

Find answers to the most often asked questions by users.

Who are the top Pardot competitors?

Pardot’s Top competitors in the landing-page category are Wix, Optimizely, ClickFunnels. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs Wix Pardot vs Optimizely Pardot vs ClickFunnels.

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What is Pardot customer distribution based on company size?

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What is Pardot market share in the landing-page?

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What are the top countries that use Pardot?

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What are the top industries that use Pardot?

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