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Xero

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Xero is a cloud-based small business accounting software with tools for managing invoicing, bank reconciliation, inventory, purchasing, expenses, book...Read more

Financial Reporting
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Market Share of Xero

Current Customer(s)

12444

Market Share (Est.)

6.67%

Ranking

#4

Top Competitors and Alternatives of Xero

The top three of Xero’s competitors in the Financial Reporting category are QuickBooks with 44.31%, NetSuite with 10.04%, Cognos with 7.00% market share.

TechnologyDomainsMarket Share (Est.)Versus page
QuickBooks8268944.31%Xero vs QuickBooks
NetSuite1874410.04%Xero vs NetSuite
Cognos130687.00%Xero vs Cognos
QuickBooks Online90564.85%Xero vs QuickBooks Online
Sage 50cloud65823.53%Xero vs Sage 50cloud
Microsoft Dynamics NAV51432.76%Xero vs Microsoft Dynamics NAV
MicroStrategy43552.33%Xero vs MicroStrategy
Workday Financial Reporting and Analytics36791.97%Xero vs Workday Financial Reporting and Analytics
Coupa31741.70%Xero vs Coupa
Workday Financial27881.49%Xero vs Workday Financial
Fiserv26321.41%Xero vs Fiserv
Sage Intacct20501.10%Xero vs Sage Intacct
Oracle JD Edwards EnterpriseOne16800.90%Xero vs Oracle JD Edwards EnterpriseOne
Expensify12910.69%Xero vs Expensify
Avalara12800.69%Xero vs Avalara
Zoho Books11370.61%Xero vs Zoho Books
Wdesk10530.56%Xero vs Wdesk
Sisense9020.48%Xero vs Sisense
SAP Financials OnDemand8800.47%Xero vs SAP Financials OnDemand
BOARD7220.39%Xero vs BOARD
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Popular Comparisons

Top Competitors and Alternatives of Xero

The top three of Xero’s competitors in the Financial Reporting category are QuickBooks with 44.31%, NetSuite with 10.04%, Cognos with 7.00% market share.

Xero vs QuickBooks

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Xero vs NetSuite

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Xero vs Cognos

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Xero vs QuickBooks Online

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Xero vs Sage 50cloud

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Xero vs Microsoft Dynamics NAV

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Xero vs MicroStrategy

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Xero vs Workday Financial Reporting and Analytics

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Customers of Xero

Around the world in 2025, over 12444 companies have started using Xero as Financial Reporting tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Grant Thornton10,000+LondonEnglandUnited Kingdom
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Anytime Fitness10,000+WoodburyMinnesotaUnited States
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Monash University10,000+ClaytonVictoriaAustralia
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DBS10,000+SingaporeCentral SingaporeSingapore
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Visa10,000+San FranciscoCaliforniaUnited States
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Alfa Laval10,000+LundSkaneSweden
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RMIT10,000+MelbourneVictoriaAustralia
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Insurance Australia Group Ltd10,000+SydneyNew South WalesAustralia
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Pizza Hut10,000+PlanoTexasUnited States
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Square10,000+San FranciscoCaliforniaUnited States
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Xero Customers by Products and Services

The top three products and services offering customers that use Xero for Financial Reporting are Accounting (780), Bookkeeping (674), Payroll (527).

Customers

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Xero Customers by Employee Size

The majority of Xero's customers for the financial-reporting category fall in the company size of 20 - 49 employees (3918 companies), 0 - 9 employees (3359 companies), 100 - 249 employees (1904 companies).

Employee Size

Xero Customers by Geography

The top three geographies of Xero for financial-reporting are the United Kingdom with 3812(33.31%), Australia with 3543(30.96%), United States with 1942(16.97%) customers respectively.

Customers

Employees of Xero

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Also see other Products/Services by Xero in:

Budgeting And Forecasting
Purchasing
Sales Tax
Trust Accounting
Billing And Invoicing

FAQ

Find answers to the most often asked questions by users.

Who are the top Xero competitors?

Xero’s Top competitors in the financial-reporting category are QuickBooks, NetSuite, Cognos. You can view a full list of Xero competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Xero and 40,000 other technologies on the internet. You can also compare Xero and its feature with top competitors here : Xero vs QuickBooks Xero vs NetSuite Xero vs Cognos.

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What is Xero customer distribution based on company size?

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What is Xero market share in the financial-reporting?

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What are the top countries that use Xero?

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What are the top industries that use Xero?

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