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WhatCounts

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WhatCounts is a marketing channel that delivers smart, personalized messages to their target audiences.

Email Personalization
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Market Share of WhatCounts

Current Customer(s)

252

Market Share (Est.)

3.10%

Ranking

#11

Top Competitors and Alternatives of WhatCounts

The top three of WhatCounts’s competitors in the Email Personalization category are Customer.io with 32.41%, Movable Ink with 10.34%, SmartrMail with 8.79% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Customer.io263432.41%WhatCounts vs Customer.io
Movable Ink84010.34%WhatCounts vs Movable Ink
SmartrMail7148.79%WhatCounts vs SmartrMail
Blueshift6307.75%WhatCounts vs Blueshift
Emma6287.73%WhatCounts vs Emma
RetailRocket5426.67%WhatCounts vs RetailRocket
TargetBay4165.12%WhatCounts vs TargetBay
Reply3143.86%WhatCounts vs Reply
Dialog Insight2833.48%WhatCounts vs Dialog Insight
Yet Another Mail Merge (YAMM)2643.25%WhatCounts vs Yet Another Mail Merge (YAMM)
TextExpander2092.57%WhatCounts vs TextExpander
NiftyImages1031.27%WhatCounts vs NiftyImages
Sendspark770.95%WhatCounts vs Sendspark
Nova.ai410.50%WhatCounts vs Nova.ai
Covideo310.38%WhatCounts vs Covideo
Gmelius300.37%WhatCounts vs Gmelius
CartStack270.33%WhatCounts vs CartStack
Oracle Siebel Email Marketing240.30%WhatCounts vs Oracle Siebel Email Marketing
Parcel120.15%WhatCounts vs Parcel
Gammadyne Mailer120.15%WhatCounts vs Gammadyne Mailer
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Popular Comparisons

Top Competitors and Alternatives of WhatCounts

The top three of WhatCounts’s competitors in the Email Personalization category are Customer.io with 32.41%, Movable Ink with 10.34%, SmartrMail with 8.79% market share.

WhatCounts vs Customer.io

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WhatCounts vs Movable Ink

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WhatCounts vs SmartrMail

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WhatCounts vs Blueshift

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WhatCounts vs Emma

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WhatCounts vs RetailRocket

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WhatCounts vs TargetBay

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WhatCounts vs Reply

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Customers of WhatCounts

Around the world in 2026, over 251 companies have started using WhatCounts as Email Personalization tool.

CustomersEmployee RangeCityRegionCountrySocial Links
LifeBridge Health10,000+BaltimoreMarylandUnited States
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Wolters Kluwer Health, Inc10,000+AmblerPennsylvaniaUnited States
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Colliers International Group Inc.10,000+TorontoOntarioCanada
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Hootsuite10,000+Lexington-FayetteKentuckyUnited States
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The Venetian Resort Las Vegas | Las Vegas Sands Corp.10,000+Las VegasNevadaUnited States
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VML10,000+New York CityNew YorkUnited States
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Toronto Star10,000+TorontoOntarioCanada
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Nexstar Media Group10,000+IrvingTexasUnited States
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Yardi10,000+Santa BarbaraCaliforniaUnited States
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Equifax10,000+AtlantaGeorgiaUnited States
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WhatCounts Customers by Products and Services

The top three products and services offering customers that use WhatCounts for Email Personalization are Advertising (12), Email Marketing (9), Publishing (7).

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WhatCounts Customers by Employee Size

The majority of WhatCounts's customers for the email-personalization category fall in the company size of 20 - 49 employees (67 companies), 0 - 9 employees (43 companies), 100 - 249 employees (35 companies).

Employee Size

WhatCounts Customers by Geography

The top three geographies of WhatCounts for email-personalization are the United States with 215(86.69%), Canada with 16(6.45%), United Kingdom with 8(3.23%) customers respectively.

Customers

Employees of WhatCounts

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Also see other Products/Services by WhatCounts in:

Email Service Provider
Email Deliverability
Email Personalization
Email Marketing Automation

FAQ

Find answers to the most often asked questions by users.

Who are the top WhatCounts competitors?

WhatCounts’s Top competitors in the email-personalization category are Customer.io, Movable Ink, SmartrMail. You can view a full list of WhatCounts competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of WhatCounts and 40,000 other technologies on the internet. You can also compare WhatCounts and its feature with top competitors here : WhatCounts vs Customer.io WhatCounts vs Movable Ink WhatCounts vs SmartrMail.

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What is WhatCounts customer distribution based on company size?

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What is WhatCounts market share in the email-personalization?

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What are the top countries that use WhatCounts?

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What are the top industries that use WhatCounts?

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