WhatCounts
WhatCounts is a marketing channel that delivers smart, personalized messages to their target audiences.
Market Share of WhatCounts
Current Customer(s)
181
Market Share (Est.)
2.90%
Ranking
#10
Top Competitors and Alternatives of WhatCounts
The top three of WhatCounts’s competitors in the Email Personalization category are Customer.io with 29.55%, SmartrMail with 12.14%, RetailRocket with 9.08% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Customer.io | 1845 | 29.55% | WhatCounts vs Customer.io |
| SmartrMail | 758 | 12.14% | WhatCounts vs SmartrMail |
| RetailRocket | 567 | 9.08% | WhatCounts vs RetailRocket |
| Movable Ink | 530 | 8.49% | WhatCounts vs Movable Ink |
| TargetBay | 499 | 7.99% | WhatCounts vs TargetBay |
| SmarterHQ | 417 | 6.68% | WhatCounts vs SmarterHQ |
| Blueshift | 372 | 5.96% | WhatCounts vs Blueshift |
| Emma | 371 | 5.94% | WhatCounts vs Emma |
| Dialog Insight | 201 | 3.22% | WhatCounts vs Dialog Insight |
| NiftyImages | 129 | 2.07% | WhatCounts vs NiftyImages |
| Reply | 118 | 1.89% | WhatCounts vs Reply |
| Yet Another Mail Merge (YAMM) | 95 | 1.52% | WhatCounts vs Yet Another Mail Merge (YAMM) |
| TextExpander | 51 | 0.82% | WhatCounts vs TextExpander |
| Traqli | 21 | 0.34% | WhatCounts vs Traqli |
| Sendspark | 18 | 0.29% | WhatCounts vs Sendspark |
| Strands Retail | 11 | 0.18% | WhatCounts vs Strands Retail |
| Parcel | 11 | 0.18% | WhatCounts vs Parcel |
| Knowmail | 10 | 0.16% | WhatCounts vs Knowmail |
| Oracle Siebel Email Marketing | 10 | 0.16% | WhatCounts vs Oracle Siebel Email Marketing |
| Nova.ai | 8 | 0.13% | WhatCounts vs Nova.ai |
Popular Comparisons
Top Competitors and Alternatives of WhatCounts
The top three of WhatCounts’s competitors in the Email Personalization category are Customer.io with 29.55%, SmartrMail with 12.14%, RetailRocket with 9.08% market share.
WhatCounts vs Customer.io
WhatCounts vs SmartrMail
WhatCounts vs RetailRocket
WhatCounts vs Movable Ink
WhatCounts vs TargetBay
WhatCounts vs SmarterHQ
WhatCounts vs Blueshift
WhatCounts vs Emma
Customers of WhatCounts
Around the world in 2025, over 181 companies have started using WhatCounts as Email Personalization tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Kitsap Daily News | 1,000 - 4,999 | Bainbridge Island | Washington | United States |     |
| Erie Events | 500 - 999 | Erie | Pennsylvania | United States | |
| Carlton Fields | 500 - 999 | Tampa | Florida | United States | |
| INTRUST Bank Arena | 500 - 999 | Wichita | Kansas | United States | |
| Tulsa World | 500 - 999 | Tulsa | Oklahoma | United States | |
| Sportsman Channel | 250 - 499 | New Berlin | Wisconsin | United States | |
| The Carolina Opry Theater | 250 - 499 | Myrtle Beach | South Carolina | United States | |
| Shutterbug | 250 - 499 | Titusville | Florida | United States | |
| Press Of Atlantic City | 250 - 499 | Pleasantville | New Jersey | United States | |
| Outdoor Channel | 250 - 499 | Denver | Colorado | United States | |
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WhatCounts Customers by Products and Services
The top three products and services offering customers that use WhatCounts for Email Personalization are Education (5), Email Marketing (5), Content Marketing (5).
Customers
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WhatCounts Customers by Employee Size
The majority of WhatCounts's customers for the email-personalization category fall in the company size of 20 - 49 employees (51 companies), 100 - 249 employees (29 companies), 0 - 9 employees (25 companies).
Employee Size
WhatCounts Customers by Geography
The top three geographies of WhatCounts for email-personalization are the United States with 164(90.61%), Canada with 9(4.97%), United Kingdom with 5(2.76%) customers respectively.
Customers
Employees of WhatCounts
Also see other Products/Services by WhatCounts in:
FAQ
Find answers to the most often asked questions by users.
Who are the top WhatCounts competitors?
WhatCounts’s Top competitors in the email-personalization category are Customer.io, SmartrMail, RetailRocket. You can view a full list of WhatCounts competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of WhatCounts and 40,000 other technologies on the internet. You can also compare WhatCounts and its feature with top competitors here : WhatCounts vs Customer.io WhatCounts vs SmartrMail WhatCounts vs RetailRocket.
What is WhatCounts customer distribution based on company size?
What is WhatCounts market share in the email-personalization?
What are the top countries that use WhatCounts?
What are the top industries that use WhatCounts?
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