Question 1

What are the different markets in which
        Smart AdServer and
        Rocket Fuel compete against each other?

Accepted Answer

Smart AdServer and
        Rocket Fuel compete against each other in
        the Advertising, Display Advertising, Ad Serving, SEO And SEM.

Question 2

How does the market share of
        Smart AdServer
        and Rocket Fuel compare in the
        Display Advertising market?

Accepted Answer

In the Display Advertising market,
        Smart AdServer has a
        1.90%
        market share in comparison to
        Rocket Fuel’s
        0.39%.
        Since it has a better market share coverage,
        Smart AdServer holds the
        11th
        spot in 6sense's Market Share Ranking Index for
        the Display Advertising category, while
        Rocket Fuel holds the
        20th spot.

Question 3

How many customers are acquired by
        Smart AdServer and
        Rocket Fuel in the
        Display Advertising segment?

Accepted Answer

Smart AdServer has
        3,898 customers and
        Rocket Fuel has
        796 customers in the
        Display Advertising
        segment. Smart AdServer has
        3102 more customers than
        Rocket Fuel in this category.

Question 4

What are the countries in which
        Smart AdServer and
        Rocket Fuel has more customers?

Accepted Answer

Smart AdServer has more customers in United States, Germany and France.
Rocket Fuel has more customers in Italy, United States and France.

Smart AdServer Vs Rocket Fuel : In-Depth Comparison

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Comparing the customer bases of Smart AdServer and Rocket Fuel

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