Question 1

What are the different markets in which
        Rubicon Project and
        SmartyAds compete against each other?

Accepted Answer

Rubicon Project and
        SmartyAds compete against each other in
        the Ad Exchange, Demand Side Platform (DSP), Supply Side Platform (SSP).

Question 2

How does the market share of
        Rubicon Project
        and SmartyAds compare in the
        Demand Side Platform (DSP) market?

Accepted Answer

In the Demand Side Platform (DSP) market,
        Rubicon Project has a
        17.74%
        market share in comparison to
        SmartyAds’s
        1.63%.
        Since it has a better market share coverage,
        Rubicon Project holds the
        3rd
        spot in 6sense's Market Share Ranking Index for
        the Demand Side Platform (DSP) category, while
        SmartyAds holds the
        6th spot.

Question 3

How many customers are acquired by
        Rubicon Project and
        SmartyAds in the
        Demand Side Platform (DSP) segment?

Accepted Answer

Rubicon Project has
        7,789 customers and
        SmartyAds has
        714 customers in the
        Demand Side Platform (DSP)
        segment. Rubicon Project has
        7075 more customers than
        SmartyAds in this category.

Question 4

What are the countries in which
        Rubicon Project and
        SmartyAds has more customers?

Accepted Answer

Rubicon Project has more customers in United States, United Kingdom and Canada.
SmartyAds has more customers in United States, Netherlands and United Kingdom.

Rubicon Project Vs SmartyAds : In-Depth Comparison

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Comparing the customer bases of Rubicon Project and SmartyAds

Comparing the market share of Rubicon Project and SmartyAds

Compare Rubicon Project vs SmartyAds customers by geography

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