Question 1

What are the different markets in which
        iPinYou and
        SmartyAds compete against each other?

Accepted Answer

iPinYou and
        SmartyAds compete against each other in
        the Demand Side Platform (DSP), Ad Exchange, Mobile DSP, Supply Side Platform (SSP).

Question 2

How does the market share of
        iPinYou
        and SmartyAds compare in the
        Demand Side Platform (DSP) market?

Accepted Answer

In the Demand Side Platform (DSP) market,
        iPinYou has a
        0.30%
        market share in comparison to
        SmartyAds’s
        0.04%.
        Since it has a better market share coverage,
        iPinYou holds the
        9th
        spot in 6sense's Market Share Ranking Index for
        the Demand Side Platform (DSP) category, while
        SmartyAds holds the
        19th spot.

Question 3

How many customers are acquired by
        iPinYou and
        SmartyAds in the
        Demand Side Platform (DSP) segment?

Accepted Answer

iPinYou has
        129 customers and
        SmartyAds has
        16 customers in the
        Demand Side Platform (DSP)
        segment. iPinYou has
        113 more customers than
        SmartyAds in this category.

Question 4

What are the countries in which
        iPinYou and
        SmartyAds has more customers?

Accepted Answer

iPinYou has more customers in People's Republic of China, United States and South Africa.
SmartyAds has more customers in United States, India and Canada.

iPinYou Vs SmartyAds : In-Depth Comparison

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Comparing the customer bases of iPinYou and SmartyAds

Comparing the market share of iPinYou and SmartyAds

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