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Oracle Marketing Cloud (formerly Responsys)

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Oracle Marketing Cloudis a solution that integrates cross-channel, content, and social marketing with data management for the enterprise.

Cross-Channel Advertising
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Market Share of Oracle Marketing Cloud (formerly Responsys)

Current Customer(s)

972

Market Share (Est.)

6.32%

Ranking

#4

Top Competitors and Alternatives of Oracle Marketing Cloud (formerly Responsys)

The top three of Oracle Marketing Cloud (formerly Responsys)’s competitors in the Cross-Channel Advertising category are Criteo Dynamic Retargeting with 34.88%, Skai with 25.99%, Amazon Advertising with 16.61% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Criteo Dynamic Retargeting536234.88%Oracle Marketing Cloud (formerly Responsys) vs Criteo Dynamic Retargeting
Skai399525.99%Oracle Marketing Cloud (formerly Responsys) vs Skai
Amazon Advertising255416.61%Oracle Marketing Cloud (formerly Responsys) vs Amazon Advertising
Intent IQ5193.38%Oracle Marketing Cloud (formerly Responsys) vs Intent IQ
Vox Advertising4823.14%Oracle Marketing Cloud (formerly Responsys) vs Vox Advertising
WideOrbit3922.55%Oracle Marketing Cloud (formerly Responsys) vs WideOrbit
Nanigans2731.78%Oracle Marketing Cloud (formerly Responsys) vs Nanigans
Rakuten Display (formerly MediaForge)2061.34%Oracle Marketing Cloud (formerly Responsys) vs Rakuten Display (formerly MediaForge)
Conversion Logic1350.88%Oracle Marketing Cloud (formerly Responsys) vs Conversion Logic
YellowHammer800.52%Oracle Marketing Cloud (formerly Responsys) vs YellowHammer
Refined Ads750.49%Oracle Marketing Cloud (formerly Responsys) vs Refined Ads
PropellerAds630.41%Oracle Marketing Cloud (formerly Responsys) vs PropellerAds
MediaShakers550.36%Oracle Marketing Cloud (formerly Responsys) vs MediaShakers
Kwanko510.33%Oracle Marketing Cloud (formerly Responsys) vs Kwanko
ContactLab500.33%Oracle Marketing Cloud (formerly Responsys) vs ContactLab
IgnitionOne350.23%Oracle Marketing Cloud (formerly Responsys) vs IgnitionOne
CheckM8280.18%Oracle Marketing Cloud (formerly Responsys) vs CheckM8
Cappture170.11%Oracle Marketing Cloud (formerly Responsys) vs Cappture
Videology120.08%Oracle Marketing Cloud (formerly Responsys) vs Videology
Brightcom80.05%Oracle Marketing Cloud (formerly Responsys) vs Brightcom
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Popular Comparisons

Top Competitors and Alternatives of Oracle Marketing Cloud (formerly Responsys)

The top three of Oracle Marketing Cloud (formerly Responsys)’s competitors in the Cross-Channel Advertising category are Criteo Dynamic Retargeting with 34.88%, Skai with 25.99%, Amazon Advertising with 16.61% market share.

Oracle Marketing Cloud (formerly Responsys) vs Criteo Dynamic Retargeting

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Oracle Marketing Cloud (formerly Responsys) vs Skai

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Oracle Marketing Cloud (formerly Responsys) vs Amazon Advertising

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Oracle Marketing Cloud (formerly Responsys) vs Intent IQ

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Oracle Marketing Cloud (formerly Responsys) vs Vox Advertising

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Oracle Marketing Cloud (formerly Responsys) vs WideOrbit

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Oracle Marketing Cloud (formerly Responsys) vs Nanigans

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Oracle Marketing Cloud (formerly Responsys) vs Rakuten Display (formerly MediaForge)

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Customers of Oracle Marketing Cloud (formerly Responsys)

Around the world in 2024, over 954 companies have started using Oracle Marketing Cloud (formerly Responsys) as Cross-Channel Advertising tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Global Channel Management20 - 49AustellGeorgiaUnited States
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Axis Group20 - 49HarelbekeFlandersBelgium
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Dentsu10,000+TokyoTokyoJapan
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Deliveroo Plc1,000 - 4,999LondonEnglandUnited Kingdom
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Credit Acceptance1,000 - 4,999MilpitasCaliforniaUnited States
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Blend360500 - 999ColumbiaMarylandUnited States
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Apple, Inc.10,000+CupertinoCaliforniaUnited States
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Ernst & Young 10,000+LondonEnglandUnited Kingdom
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J Crew Group, Inc.10,000+New York CityNew YorkUnited States
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PricewaterhouseCoopers 10,000+New York CityNew YorkUnited States
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Oracle Marketing Cloud (formerly Responsys) Customers by Products and Services

The top three products and services offering customers that use Oracle Marketing Cloud (formerly Responsys) for Cross-Channel Advertising are Accessories (48), Footwear (32), Cloud Services (27).

Customers

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Oracle Marketing Cloud (formerly Responsys) Customers by Employee Size

The majority of Oracle Marketing Cloud (formerly Responsys)'s customers for the cross-channel-advertising category fall in the company size of 1,000 - 4,999 employees (206 companies), 10,000+ employees (159 companies), 100 - 249 employees (126 companies).

Employee Size

Oracle Marketing Cloud (formerly Responsys) Customers by Geography

The top three geographies of Oracle Marketing Cloud (formerly Responsys) for cross-channel-advertising are the United States with 530(64.40%), United Kingdom with 70(8.51%), Brazil with 49(5.95%) customers respectively.

Customers

Employees of Oracle Marketing Cloud (formerly Responsys)

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Also see other Products/Services by Oracle Marketing Cloud (formerly Responsys) in:

Email Service Provider
Cross-Channel Advertising

FAQ

Find answers to the most often asked questions by users.

Who are the top Oracle Marketing Cloud (formerly Responsys) competitors?

Oracle Marketing Cloud (formerly Responsys)’s Top competitors in the cross-channel-advertising category are Criteo Dynamic Retargeting, Skai, Amazon Advertising. You can view a full list of Oracle Marketing Cloud (formerly Responsys) competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Oracle Marketing Cloud (formerly Responsys) and 40,000 other technologies on the internet. You can also compare Oracle Marketing Cloud (formerly Responsys) and its feature with top competitors here : Oracle Marketing Cloud (formerly Responsys) vs Criteo Dynamic Retargeting Oracle Marketing Cloud (formerly Responsys) vs Skai Oracle Marketing Cloud (formerly Responsys) vs Amazon Advertising.

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What is Oracle Marketing Cloud (formerly Responsys) customer distribution based on company size?

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What is Oracle Marketing Cloud (formerly Responsys) market share in the cross-channel-advertising?

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What are the top countries that use Oracle Marketing Cloud (formerly Responsys)?

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What are the top industries that use Oracle Marketing Cloud (formerly Responsys)?

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