Roadmap to Scaling Your ABM Strategy

ABM is a winning strategy for B2B. But without the ability to scale the personalized approach, an organization can’t reap the benefits.

Join our webinar on April 23rd at 8 AM PT / 11 AM ET / 4 PM GMT and we’ll show you the tools you need, and how to use them to build an effective ABM strategy and adopt it across your business.

You’ll hear from Talmage Egan, Director of Demand Generation for BILL, and Tucker Stoffers, Senior Director of Growth Marketing for BILL. They’ll cover:

A roadmap for building your ABM program, including tools to help overcome your scaling obstacles
Key ingredients that build an exceptional ABM strategy such as personalization, multi-channel engagement, and syncing messages with buyer journey stages

Save Your Spot Now!

Meet Our Speakers

Moderator

Adam Kaiser

VP of Growth & Brand Marketing, 6sense

Adam Kaiser has been in the B2B marketing game for over 20 years and has built marketing teams across multiple industries and segments, including compliance, adtech, and telecom. As a previous 6sense customer, Adam was a true fan of Revenue AI™ and saw firsthand the amazing results it helped him and his team achieve.

Speaker

Talmage Egan

Director of Demand Generation, BILL

Talmage heads the integrated marketing campaigns team at BILL (NYSE: BILL), specializing in ABM, marketing automation, and digital marketing. Born and raised in Salt Lake City, Utah, Talmage enjoys spending his free time in the Rocky Mountains with his family or playing the drums in a wedding band.

Speaker

Tucker Stoffers

Sr. Director of Growth Marketing, BILL

Tucker leads the campaigns, content, and partnerships at BILL (NYSE: BILL), a leading cloud-based platform that helps small and midsize businesses manage cash flow and get paid more quickly. Tucker led the demand generation team at Divvy leading up to a $2.4B acquisition by BILL in 2021.