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Social Media Management

Q: How many companies use Social Media Management software these days?

Around the world in 2024, over 129,023 companies are currently using one or more Social Media Management software. Out of these, there are 94,390 companies using Social Media Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Social Media Management software space?

The top few companies that have the most significant market share in the Social Media Management space are Outbrain with 25.27% of market share, Marketo with 17.05% of market share, Hootsuite with 13.66% of market share. Check for other Social Media Management technologies market share here.

Q: What are the top industries that usually use Social Media Management softwares?

The top industries that use Social Media Management software are Marketing (5,344), Social Media (5,031), Digital Marketing (4,799).

Gain market share and customer base information about the top Social Media Management software. Check out our list of Social Media Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

147

Technologies Tracked

165245

Companies Tracked

Categories related to Social Media Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Social Media Management technologies in 2024

Over 165245 companies are using Social Media Management tools. Outbrain with 25.27% market share (41762 customers), Marketo with 17.05% market share (28174 customers), Hootsuite with 13.66% market share (22573 customers).

Technology

Market Share (Est.)

Customers

Outbrain

25.27%

41762

Marketo

17.05%

28174

Hootsuite

13.66%

22573

Sprout Social

9.34%

15427

monday.com

9.02%

14912

Others

25.66%

42397

Social Media Management Customers by Employee Size

The majority of Social Media Management category falls in the company size of 0 - 9 employees (47690 companies), 20 - 49 employees (35076 companies), 100 - 249 employees (19760 companies).

Employee Size

Social Media Management Customers by Geography

Companies using Social Media Management technology software are majorly from the United States with 94390 (66.65%), United Kingdom with 14010 (9.89%), Canada with 7830 (5.53%) customers respectively.

Customers

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Social Media Management Customers by Industry

Top industries that use Social Media Management for Marketing (5344), Social Media (5031), Digital Marketing (4799).

Customers

Market Share for Top Social Media Management Technologies

Analyze the market share of popular Social Media Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Outbrain	41762	25.27
2	Marketo	28174	17.05
3	Hootsuite	22573	13.66
4	Sprout Social	15427	9.34
5	monday.com	14912	9.02
6	Shareaholic	10735	6.50
7	Tailwind	6327	3.83
8	Buffer	4002	2.42
9	Meltwater	3050	1.85
10	Sprinklr	2330	1.41
11	Zoho Social	1839	1.11
12	TweetDeck	1696	1.03
13	CrowdRiff	1625	0.98
14	Salesforce Community Cloud	1381	0.84
15	GetSocial	1288	0.78
16	Paladin	749	0.45
17	Sendible	615	0.37
18	Loomly	506	0.31
19	ContentStudio	492	0.30
20	Socialbakers	474	0.29
21	ResPage	449	0.27
22	Salesforce Social Studio	448	0.27
23	Planoly	442	0.27
24	Agorapulse	427	0.26
25	Falcon.io	209	0.13
26	Onlim	200	0.12
27	Main Street Hub	180	0.11
28	Coosto	167	0.10
29	Acquisio	160	0.10
30	SOCi	144	0.09
31	Tweriod	143	0.09
32	SocialReport	141	0.09
33	Oktopost	130	0.08
34	NUVI	116	0.07
35	Dash Hudson	110	0.07
36	Crowdfire	101	0.06
37	Everypost	81	0.05
38	HeyOrca	77	0.05
39	Sked Social	72	0.04
40	Planable	69	0.04
41	Narrow	61	0.04
42	MeetEdgar	60	0.04
43	eClincher	57	0.03
44	Modern	57	0.03
45	TweetAdder	46	0.03
46	Publer	42	0.03
47	PostPickr	40	0.02
48	MailClark	38	0.02
49	Oracle Social Cloud	36	0.02
50	GroupTweet	33	0.02
51	Tweepi	32	0.02
52	Kontentino	31	0.02
53	SocialBee	31	0.02
54	Crowdynews	30	0.02
55	Swat.io	30	0.02
56	myPresences	28	0.02
57	SocialChamp	28	0.02
58	Sociallymap	27	0.02
59	Socialware	27	0.02
60	Facebook Pages Manager	26	0.02
61	ManageFlitter	25	0.02
62	Picodash	23	0.01
63	SmarterQueue	22	0.01
64	Pluggio	21	0.01
65	Symphony Tools	17	0.01
66	Socioh	17	0.01
67	SoAmpli	16	0.01
68	spiral16	16	0.01
69	Qwaya	15	0.01
70	GroSocial	14	0.01
71	nTuitive.social	14	0.01
72	Statusbrew	13	0.01
73	ShareKit.io	13	0.01
74	Retortal	13	0.01
75	OnlyWire	13	0.01
76	Rallio	13	0.01
77	Stacker	12	0.01
78	Nexgate	12	0.01
79	PublBox	11	0.01
80	Autogrammer	11	0.01
81	FollowUs.com	11	0.01
82	oneQube	11	0.01
83	CrowdControlHQ	10	0.01
84	Yala	10	0.01
85	Engage121	10	0.01
86	Repost	10	0.01
87	Clickable	10	0.01
88	Meshfire	9	0.01
89	SocialHub	9	0.01
90	BrandMaxima	9	0.01
91	Fanbooster	9	0.01
92	SMhack	8	0.00
93	Jamespot	8	0.00
94	Plumlytics	8	0.00
95	SocialSignIn	8	0.00
96	SocialMotus	8	0.00
97	SocialVolt	8	0.00
98	Lightful	7	0.00
99	Postfity	7	0.00
100	Digital Roots	7	0.00
101	Over-Graph	7	0.00
102	MavSocial	6	0.00
103	Hopper	6	0.00
104	Buzzlogix	6	0.00
105	SocialXpand	6	0.00
106	SocialDog	6	0.00
107	DigitaleBox	6	0.00
108	Hopper HQ	6	0.00
109	ATOMIZED	5	0.00
110	Mediatoolkit	5	0.00
111	Ladderr	5	0.00
112	BoomSonar	5	0.00
113	SocialWeaver	5	0.00
114	Hypegrowth	5	0.00
115	Commun.it	5	0.00
116	Rivuu	5	0.00
117	Denim Social	5	0.00
118	Postblazer	4	0.00
119	Social Elephants	4	0.00
120	Sociota	4	0.00
121	RecurPost	4	0.00
122	DrumUp	3	0.00
123	Simplify360	3	0.00
124	Tagplay	3	0.00
125	Blog2Social	3	0.00
126	Reachpod	3	0.00
127	Swift Social	3	0.00
128	Socialwally	3	0.00
129	ReQueue	3	0.00
130	HubNami	3	0.00
131	Spokal	3	0.00
132	Oraquo	3	0.00
133	Avaya Social Media Manager	3	0.00
134	Upflow	2	0.00
135	Social High Rise	2	0.00
136	Growth Champ	2	0.00
137	Tweeps.co	2	0.00
138	Curaite	2	0.00
139	webZunder	2	0.00
140	Smintly	2	0.00
141	Social.iQ	2	0.00
142	Socialomm	2	0.00
143	Pagelanes	2	0.00
144	SocialPano	2	0.00
145	Soshlr	2	0.00
146	Sociality.io	2	0.00
147	OctopuSocial	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Social Media Management software market leaders?

Top leaders in the category for Social Media Management software are Outbrain, Marketo, Hootsuite. Here, you can view a full list of Social Media Management tools in the market.