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Search Marketing

Q: How many companies use Search Marketing software these days?

Around the world in 2025, over 3,291,953 companies are currently using one or more Search Marketing software. Out of these, there are 2,181,858 companies using Search Marketing tools that are originally from the United States.

Q: Which company has the most significant market share in the Search Marketing software space?

The top few companies that have the most significant market share in the Search Marketing space are Google Maps with 61.56% of market share, Wix with 27.57% of market share, Google Ads with 4.16% of market share. Check for other Search Marketing technologies market share here.

Q: What are the top industries that usually use Search Marketing softwares?

The top industries that use Search Marketing software are Marketing (26,990), Digital Marketing (21,002), Seo (19,139).

Gain market share and customer base information about the top Search Marketing software. Check out our list of Search Marketing Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

6042144

Companies Tracked

Categories related to Search Marketing

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Search Marketing technologies in 2025

Over 6042144 companies are using Search Marketing tools. Google Maps with 61.56% market share (3719349 customers), Wix with 27.57% market share (1665949 customers), Google Ads with 4.16% market share (251527 customers).

Technology

Market Share (Est.)

Customers

Google Maps

61.56%

3719349

Wix

27.57%

1665949

Google Ads

4.16%

251527

HubSpot Marketing Hub

2.58%

156088

Bing Ads

1.76%

106355

Others

2.36%

142876

Search Marketing Customers by Employee Size

The majority of Search Marketing category falls in the company size of 0 - 9 employees (3622835 companies), 20 - 49 employees (1177695 companies), 10 - 19 employees (393013 companies).

Employee Size

Search Marketing Customers by Geography

Companies using Search Marketing technology software are majorly from the United States with 2181858 (48.89%), United Kingdom with 465794 (10.44%), Germany with 300506 (6.73%) customers respectively.

Customers

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Search Marketing Customers by Industry

Top industries that use Search Marketing for Marketing (26990), Digital Marketing (21002), Seo (19139).

Customers

Market Share for Top Search Marketing Technologies

Analyze the market share of popular Search Marketing technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Google Maps	3719349	61.56
2	Wix	1665949	27.57
3	Google Ads	251527	4.16
4	HubSpot Marketing Hub	156088	2.58
5	Bing Ads	106355	1.76
6	Optimizely	57488	0.95
7	Outbrain	28175	0.47
8	SEMrush	24168	0.40
9	Waze	9778	0.16
10	Moz	5288	0.09
11	SE Ranking	3015	0.05
12	Synup	2252	0.04
13	Brightedge	2064	0.03
14	Apple Search Ads	1564	0.03
15	Kukui	1513	0.03
16	Marketing 360	1395	0.02
17	SpyFu	795	0.01
18	Conductor	584	0.01
19	Yandex.Direct	550	0.01
20	Unbxd	535	0.01
21	Amazon Cloud Search	514	0.01
22	Google Search Ads 360	508	0.01
23	Botify	408	0.01
24	Searchmetrics Suite	406	0.01
25	Clearscope	251	0.00
26	WordStream	225	0.00
27	Advanced Web Ranking	202	0.00
28	AgencyAnalytics	146	0.00
29	Yahoo! Advertising	112	0.00
30	Crealytics camato	72	0.00
31	Adlucent	62	0.00
32	Web CEO	51	0.00
33	Haystak	49	0.00
34	UpCity	46	0.00
35	BrandRep	43	0.00
36	adMarketplace	40	0.00
37	Rio SEO	40	0.00
38	Reputation VIP	38	0.00
39	iSpionage	38	0.00
40	Sokrati	36	0.00
41	Yieldbot	35	0.00
42	Podium Advertising	34	0.00
43	adCore	33	0.00
44	Cybba	32	0.00
45	Balihoo	21	0.00
46	Adswerve	19	0.00
47	Clickable	18	0.00
48	Adobe SearchCenter+	18	0.00
49	Authoritas	17	0.00
50	Prediggo	17	0.00
51	SearchForce	17	0.00
52	ReportGarden	16	0.00
53	OpenMoves	16	0.00
54	Linkody	15	0.00
55	Topvisor	13	0.00
56	Unamo SEO	12	0.00
57	QuanticMind	12	0.00
58	AdStage	11	0.00
59	SearchMan	11	0.00
60	SunnyReports	9	0.00
61	Funnel Science	7	0.00
62	SEOmator	7	0.00
63	cClearly	7	0.00
64	SERPWatcher	6	0.00
65	Webtexttool	5	0.00
66	LXRGuide	4	0.00
67	Tenscores	4	0.00
68	YourAmigo	4	0.00
69	Adboozter	3	0.00
70	Longtail UX	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Search Marketing software market leaders?

Top leaders in the category for Search Marketing software are Google Maps, Wix, Google Ads. Here, you can view a full list of Search Marketing tools in the market.