Pardot
Pardot is a automate sales & marketing activities - nurture leads, assign leads, qualify leads, track prospect activity, & set up alerts & reports.
Market Share of Pardot
Current Customer(s)
30169
Market Share (Est.)
3.89%
Ranking
#5
Top Competitors and Alternatives of Pardot
The top three of Pardot’s competitors in the Sales Force Automation category are Outreach with 38.82%, Salesforce CRM with 20.20%, ActiveCampaign with 7.90% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Outreach | 301101 | 38.82% | Pardot vs Outreach |
| Salesforce CRM | 156698 | 20.20% | Pardot vs Salesforce CRM |
| ActiveCampaign | 61302 | 7.90% | Pardot vs ActiveCampaign |
| QuickBase | 35293 | 4.55% | Pardot vs QuickBase |
| Leadfeeder | 29753 | 3.84% | Pardot vs Leadfeeder |
| NetSuite | 27846 | 3.59% | Pardot vs NetSuite |
| Marketo | 26482 | 3.41% | Pardot vs Marketo |
| Pipedrive | 18619 | 2.40% | Pardot vs Pipedrive |
| Infusionsoft | 13490 | 1.74% | Pardot vs Infusionsoft |
| Salesforce Sales Cloud | 7686 | 0.99% | Pardot vs Salesforce Sales Cloud |
| Lattice | 5645 | 0.73% | Pardot vs Lattice |
| Salesforce App Exchange | 5431 | 0.70% | Pardot vs Salesforce App Exchange |
| SugarCRM | 5400 | 0.70% | Pardot vs SugarCRM |
| Verloop | 5360 | 0.69% | Pardot vs Verloop |
| SalesLoft | 5162 | 0.67% | Pardot vs SalesLoft |
| Sage CRM | 4763 | 0.61% | Pardot vs Sage CRM |
| Five9 | 3588 | 0.46% | Pardot vs Five9 |
| ONTRAPORT | 2903 | 0.37% | Pardot vs ONTRAPORT |
| Handshake | 1489 | 0.19% | Pardot vs Handshake |
| LeadDyno | 1478 | 0.19% | Pardot vs LeadDyno |
Popular Comparisons
Top Competitors and Alternatives of Pardot
The top three of Pardot’s competitors in the Sales Force Automation category are Outreach with 38.82%, Salesforce CRM with 20.20%, ActiveCampaign with 7.90% market share.
Pardot vs Outreach
Pardot vs Salesforce CRM
Pardot vs ActiveCampaign
Pardot vs QuickBase
Pardot vs Leadfeeder
Pardot vs NetSuite
Pardot vs Marketo
Pardot vs Pipedrive
Customers of Pardot
Around the world in 2025, over 29871 companies have started using Pardot as Sales Force Automation tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Capita | 10,000+ | London | England | United Kingdom |     |
| Canadian Solar Inc. | 10,000+ | Guelph | Ontario | Canada | |
| Calendly | 10,000+ | Atlanta | Georgia | United States | |
| ExxonMobil Chemical | 10,000+ | Spring | Texas | United States | |
| Capgemini | 10,000+ | Paris | Ile-de-France | France | |
| IHI Corporation | 10,000+ | Tokyo | Tokyo | Japan | |
| McGill University | 10,000+ | Montreal | Quebec | Canada | |
| Redhawk International Trading Inc | 10,000+ | Vancouver | British Columbia | Canada | |
| Wipro | 10,000+ | Bengaluru | Karnataka | India | |
| Old Dominion Freight Line | 10,000+ | Thomasville | North Carolina | United States | |
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Pardot Customers by Products and Services
The top three products and services offering customers that use Pardot for Sales Force Automation are Marketing (476), Digital Marketing (445), Saas (405).
Customers
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Pardot Customers by Employee Size
The majority of Pardot's customers for the sales-force-automation category fall in the company size of 100 - 249 employees (7733 companies), 20 - 49 employees (7424 companies), 0 - 9 employees (4251 companies).
Employee Size
Pardot Customers by Geography
The top three geographies of Pardot for sales-force-automation are the United States with 16636(62.95%), United Kingdom with 2250(8.51%), Japan with 1895(7.17%) customers respectively.
Customers
Employees of Pardot
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FAQ
Find answers to the most often asked questions by users.
Who are the top Pardot competitors?
Pardot’s Top competitors in the sales-force-automation category are Outreach, Salesforce CRM, ActiveCampaign. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs Outreach Pardot vs Salesforce CRM Pardot vs ActiveCampaign.
What is Pardot customer distribution based on company size?
What is Pardot market share in the sales-force-automation?
What are the top countries that use Pardot?
What are the top industries that use Pardot?
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