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Google Analytics

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Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Reporting
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Market Share of Google Analytics

Current Customer(s)

7396972

Market Share (Est.)

95.01%

Ranking

#1

Top Competitors and Alternatives of Google Analytics

The top three of Google Analytics’s competitors in the Reporting category are Datadog with 1.55%, Tableau Software with 1.12%, Notion with 0.43% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Datadog1203421.55%Google Analytics vs Datadog
Tableau Software872731.12%Google Analytics vs Tableau Software
Notion332570.43%Google Analytics vs Notion
HeapAnalytics262580.34%Google Analytics vs HeapAnalytics
Looker181050.23%Google Analytics vs Looker
Cognos174840.22%Google Analytics vs Cognos
QlikView136170.17%Google Analytics vs QlikView
Microsoft SQL Server Reporting Service116100.15%Google Analytics vs Microsoft SQL Server Reporting Service
Caspio74260.10%Google Analytics vs Caspio
Alteryx68650.09%Google Analytics vs Alteryx
Pentaho68390.09%Google Analytics vs Pentaho
Zoho Analytics62590.08%Google Analytics vs Zoho Analytics
MicroStrategy60160.08%Google Analytics vs MicroStrategy
Wrike39630.05%Google Analytics vs Wrike
Domo35150.05%Google Analytics vs Domo
Operational Insights29300.04%Google Analytics vs Operational Insights
Sumo Logic22580.03%Google Analytics vs Sumo Logic
ManageEngine ADAudit Plus18280.02%Google Analytics vs ManageEngine ADAudit Plus
Sisense12100.02%Google Analytics vs Sisense
LogicMonitor9810.01%Google Analytics vs LogicMonitor
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Popular Comparisons

Top Competitors and Alternatives of Google Analytics

The top three of Google Analytics’s competitors in the Reporting category are Datadog with 1.55%, Tableau Software with 1.12%, Notion with 0.43% market share.

Google Analytics vs Datadog

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Google Analytics vs Tableau Software

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Google Analytics vs Notion

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Google Analytics vs HeapAnalytics

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Google Analytics vs Looker

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Google Analytics vs Cognos

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Google Analytics vs QlikView

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Google Analytics vs Microsoft SQL Server Reporting Service

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Customers of Google Analytics

Around the world in 2026, over 7343081 companies have started using Google Analytics as Reporting tool.

CustomersEmployee RangeCityRegionCountrySocial Links
ABU ALNAGA CONTRACTING LLC10,000+DubaiDubaiUnited Arab Emirates
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TPV10,000+ManausAmazonasBrazil
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DECODE39 SRL10,000+RomeLatiumItaly
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Mygreenway10,000+France
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China International Marine Containers Co., Ltd10,000+ShenzhenGuangdongPeople's Republic of China
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Ensimag Alumni10,000+Saint-Martin-d'HeresAuvergne-Rhone-AlpesFrance
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Betreuungswelt GmbH10,000+SchwaigBavariaGermany
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Aflac10,000+ColumbusGeorgiaUnited States
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PodOmatic10,000+San FranciscoCaliforniaUnited States
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University Of Maryland Medical System10,000+BaltimoreMarylandUnited States
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Google Analytics Customers by Products and Services

The top three products and services offering customers that use Google Analytics for Reporting are Marketing (34530), Digital Marketing (22075), Social Media (21677).

Customers

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Google Analytics Customers by Employee Size

The majority of Google Analytics's customers for the reporting category fall in the company size of 0 - 9 employees (4275897 companies), 20 - 49 employees (1539929 companies), 100 - 249 employees (521154 companies).

Employee Size

Google Analytics Customers by Geography

The top three geographies of Google Analytics for reporting are the United States with 2410063(46.50%), United Kingdom with 563007(10.86%), Germany with 312173(6.02%) customers respectively.

Customers

Employees of Google Analytics

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Also see other Products/Services by Google Analytics in:

Reporting
Analytics
Web Analytics
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FAQ

Find answers to the most often asked questions by users.

Who are the top Google Analytics competitors?

Google Analytics’s Top competitors in the reporting category are Datadog, Tableau Software, Notion. You can view a full list of Google Analytics competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Google Analytics and 40,000 other technologies on the internet. You can also compare Google Analytics and its feature with top competitors here : Google Analytics vs Datadog Google Analytics vs Tableau Software Google Analytics vs Notion.

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What is Google Analytics customer distribution based on company size?

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What is Google Analytics market share in the reporting?

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What are the top countries that use Google Analytics?

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What are the top industries that use Google Analytics?

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