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Segment

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Segment collects, centralizes, organizes and analyzes all your customer data coming from multiple sources such as apps, websites, and various devices....Read more

Personalization Behavioral Targeting
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Market Share of Segment

Current Customer(s)

29299

Market Share (Est.)

9.26%

Ranking

#5

Top Competitors and Alternatives of Segment

The top three of Segment’s competitors in the Personalization Behavioral Targeting category are Optimizely with 16.80%, Qualtrics with 15.89%, AdRoll with 12.81% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Optimizely5314016.80%Segment vs Optimizely
Qualtrics5027315.89%Segment vs Qualtrics
AdRoll4052612.81%Segment vs AdRoll
Criteo3899612.32%Segment vs Criteo
Zoho CRM245107.75%Segment vs Zoho CRM
Campaign Monitor223837.07%Segment vs Campaign Monitor
Pipedrive177395.61%Segment vs Pipedrive
LiveAgent69182.19%Segment vs LiveAgent
AB Tasty50381.59%Segment vs AB Tasty
Autopilot38231.21%Segment vs Autopilot
LiveRamp28610.90%Segment vs LiveRamp
Nosto23960.76%Segment vs Nosto
Gigya20280.64%Segment vs Gigya
Survicate18120.57%Segment vs Survicate
Sailthru17020.54%Segment vs Sailthru
iZooto16910.53%Segment vs iZooto
Bounce Exchange12020.38%Segment vs Bounce Exchange
Yieldify10340.33%Segment vs Yieldify
Monetate9580.30%Segment vs Monetate
Whatfix8970.28%Segment vs Whatfix
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Popular Comparisons

Top Competitors and Alternatives of Segment

The top three of Segment’s competitors in the Personalization Behavioral Targeting category are Optimizely with 16.80%, Qualtrics with 15.89%, AdRoll with 12.81% market share.

Segment vs Optimizely

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Segment vs Qualtrics

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Segment vs AdRoll

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Segment vs Criteo

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Segment vs Zoho CRM

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Segment vs Campaign Monitor

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Segment vs Pipedrive

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Segment vs LiveAgent

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Customers of Segment

Around the world in 2025, over 29299 companies have started using Segment as Personalization Behavioral Targeting tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Purina10,000+St. LouisMissouriUnited States
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IBM10,000+ArmonkNew YorkUnited States
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Xerox10,000+NorwalkConnecticutUnited States
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Calendly10,000+AtlantaGeorgiaUnited States
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NYU Langone Health10,000+New York CityNew YorkUnited States
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Instacart10,000+San FranciscoCaliforniaUnited States
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Autodesk10,000+San FranciscoCaliforniaUnited States
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AbbVie10,000+North ChicagoIllinoisUnited States
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Saint - Gobain10,000+CourbevoieIle-de-FranceFrance
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Fresenius Kabi10,000+Bad Homburg vor der HoeheHesseGermany
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Segment Customers by Products and Services

The top three products and services offering customers that use Segment for Personalization Behavioral Targeting are Marketing (327), Technology (325), Saas (317).

Customers

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Segment Customers by Employee Size

The majority of Segment's customers for the personalization-behavioral-targeting category fall in the company size of 0 - 9 employees (13325 companies), 20 - 49 employees (6913 companies), 100 - 249 employees (3491 companies).

Employee Size

Segment Customers by Geography

The top three geographies of Segment for personalization-behavioral-targeting are the United States with 20209(77.59%), United Kingdom with 1418(5.44%), Canada with 1053(4.04%) customers respectively.

Customers

Employees of Segment

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Also see other Products/Services by Segment in:

Data Extraction
Personalization Behavioral Targeting
Data Quality
Analytics
Campaign Management

FAQ

Find answers to the most often asked questions by users.

Who are the top Segment competitors?

Segment’s Top competitors in the personalization-behavioral-targeting category are Optimizely, Qualtrics, AdRoll. You can view a full list of Segment competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Segment and 40,000 other technologies on the internet. You can also compare Segment and its feature with top competitors here : Segment vs Optimizely Segment vs Qualtrics Segment vs AdRoll.

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What is Segment customer distribution based on company size?

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What is Segment market share in the personalization-behavioral-targeting?

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What are the top countries that use Segment?

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What are the top industries that use Segment?

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