Online Marketing

Gain market share and customer base information about the top Online Marketing software. Check out our list of Online Marketing Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

168
Technologies
1557947
Companies
7493
Movements
Categories related to Online Marketing

Top 5 Online Marketing technologies in 2023

Over 1,557,947 companies are using Online Marketing tools. MailChimp with 42.18% market share (657,195 customers), HubSpot Marketing Hub with 8.93% market share (139,099 customers), Klaviyo with 6.02% market share (93,769 customers),

Online Marketing Customers by Employee Size

The majority of Online Marketing category falls in the company size of 0 - 9 employees (552,350 companies), 20 - 49 employees (318,807 companies), 10 - 19 employees (123,334 companies).

Online Marketing Customers by Geography

Companies using Online Marketing technology software are majorly from the United States with 690,918 (62.86%), United Kingdom with 117,838 (10.72%), Canada with 63,110 (5.74%) customers respectively.

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Online Marketing Customers by Industry

Top industries that use Online Marketing for Professional Services (336,655), Retail and CPG (142,172), Technology (116,797).

Market Share for Top Online Marketing Technologies

Analyze the market share of popular Online Marketing technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking Technology Customers Market share
1 MailChimp 657195 42.18 (%)
2 HubSpot Marketing Hub 139099 8.93 (%)
3 Klaviyo 93769 6.02 (%)
4 Adobe Marketing Cloud 73994 4.75 (%)
5 Intercom 73493 4.72 (%)
6 ActiveCampaign 55667 3.57 (%)
7 AdRoll 46497 2.98 (%)
8 MyTime 42035 2.70 (%)
9 Pardot 39636 2.54 (%)
10 Marketo 33550 2.15 (%)
11 ComScore 26525 1.70 (%)
12 Sarbacane 24341 1.56 (%)
13 Vidyard 24137 1.55 (%)
14 MailerLite 24038 1.54 (%)
15 MailMunch 23914 1.53 (%)
16 Drift 18493 1.19 (%)
17 Infusionsoft 16613 1.07 (%)
18 SharpSpring 16138 1.04 (%)
19 WordStream Advisor 13107 0.84 (%)
20 Drip 7921 0.51 (%)
21 Ceros 7716 0.50 (%)
22 GetResponse 6722 0.43 (%)
23 iContact Email Marketing 6178 0.40 (%)
24 Autopilot 5678 0.36 (%)
25 Sleeknote 5283 0.34 (%)
26 Wisepops 4914 0.32 (%)
27 Act-On 4626 0.30 (%)
28 Workfront 4393 0.28 (%)
29 Qzzr 4075 0.26 (%)
30 Benchmark Email 3932 0.25 (%)
31 Salesfusion 3024 0.19 (%)
32 Bizible 2955 0.19 (%)
33 Instapage 2628 0.17 (%)
34 Marketing 360 2593 0.17 (%)
35 Omnisend 2515 0.16 (%)
36 Sailthru 2213 0.14 (%)
37 Wishpond 2170 0.14 (%)
38 NiceJob 1922 0.12 (%)
39 Compete 1863 0.12 (%)
40 dotmailer 1807 0.12 (%)
41 Moosend 1744 0.11 (%)
42 Exponea 1650 0.11 (%)
43 Bronto Marketing Platform 1447 0.09 (%)
44 Campaigner 1302 0.08 (%)
45 iZooto 1219 0.08 (%)
46 ActiveDEMAND 1162 0.07 (%)
47 Newscred 1092 0.07 (%)
48 Picreel 1022 0.07 (%)
49 Iterable 951 0.06 (%)
50 Upsales CRM 929 0.06 (%)
51 Hatchbuck 865 0.06 (%)
52 LeadLander 827 0.05 (%)
53 Appforma 690 0.04 (%)
54 LeadsRx 644 0.04 (%)
55 VisitorTrack 622 0.04 (%)
56 Lead Liaison 523 0.03 (%)
57 ActiveTrail 502 0.03 (%)
58 Localytics 492 0.03 (%)
59 LeadFox 463 0.03 (%)
60 Leadberry 434 0.03 (%)
61 OutboundEngine 412 0.03 (%)
62 bpm'online marketing 402 0.03 (%)
63 Hitwise 387 0.02 (%)
64 Nextiva 363 0.02 (%)
65 Percolate 361 0.02 (%)
66 LeadSquared 358 0.02 (%)
67 Batch 344 0.02 (%)
68 eSputnik 336 0.02 (%)
69 ContactPigeon 318 0.02 (%)
70 Silverpop 305 0.02 (%)
71 Mautic 305 0.02 (%)
72 Dealer.com 299 0.02 (%)
73 Pure360 293 0.02 (%)
74 Bannerflow 281 0.02 (%)
75 Blitz 277 0.02 (%)
76 Web.com 265 0.02 (%)
77 ShippingEasy 263 0.02 (%)
78 Xtremepush 254 0.02 (%)
79 GreenRope 238 0.02 (%)
80 Jumplead 237 0.02 (%)
81 Envoke 217 0.01 (%)
82 Kompyte 213 0.01 (%)
83 Carts Guru 196 0.01 (%)
84 BrandMaker 186 0.01 (%)
85 SimplyCast 176 0.01 (%)
86 MOBIT 173 0.01 (%)
87 Affise 166 0.01 (%)
88 Delivra 166 0.01 (%)
89 Wigzo 164 0.01 (%)
90 Wheel of Popups 154 0.01 (%)
91 idomoo 138 0.01 (%)
92 GoBig, Inc. 117 0.01 (%)
93 JangoMail 117 0.01 (%)
94 PushAd 115 0.01 (%)
95 Evolvin Agency Software 114 0.01 (%)
96 Tenfold 113 0.01 (%)
97 GrooveJar 110 0.01 (%)
98 Digioh 106 0.01 (%)
99 SalesNexus 104 0.01 (%)
100 Personyze 103 0.01 (%)
101 UserEngage 100 0.01 (%)
102 SALESmanago Marketing Automation 98 0.01 (%)
103 Mailigen 97 0.01 (%)
104 SnapApp 96 0.01 (%)
105 Optmyzr 90 0.01 (%)
106 Mintigo 87 0.01 (%)
107 Qwaya 86 0.01 (%)
108 Skyword 86 0.01 (%)
109 FunnelMaker 86 0.01 (%)
110 ActiveConversion 85 0.01 (%)
111 eClincher 85 0.01 (%)
112 eTrigue 83 0.01 (%)
113 Voucherify 82 0.01 (%)
114 Mailify 75 0.00 (%)
115 Fresh Relevance 74 0.00 (%)
116 Yodle 74 0.00 (%)
117 Reachdesk 66 0.00 (%)
118 Authoritas 62 0.00 (%)
119 Propago 61 0.00 (%)
120 Net-Results 54 0.00 (%)
121 ConnectAndSell 53 0.00 (%)
122 EverString 52 0.00 (%)
123 SalesSeek 50 0.00 (%)
124 Colibri SEO 49 0.00 (%)
125 Genoo 48 0.00 (%)
126 AgencyAnalytics 46 0.00 (%)
127 Zaius 46 0.00 (%)
128 Pyze 41 0.00 (%)
129 Radius 39 0.00 (%)
130 Wired Plus 39 0.00 (%)
131 Usermind 38 0.00 (%)
132 hubsell 38 0.00 (%)
133 HitPath 33 0.00 (%)
134 On Brand 32 0.00 (%)
135 DOTS Lead Validation 30 0.00 (%)
136 atEvent 30 0.00 (%)
137 GleanView 29 0.00 (%)
138 Katabat 29 0.00 (%)
139 Experiture 27 0.00 (%)
140 Marketing Optimizer 26 0.00 (%)
141 Kutenda 26 0.00 (%)
142 Captavi Platform 26 0.00 (%)
143 LeadByte 26 0.00 (%)
144 Colabo 25 0.00 (%)
145 Real Magnet 24 0.00 (%)
146 OptiMine 21 0.00 (%)
147 SimilarWeb PRO 21 0.00 (%)
148 EverThere 19 0.00 (%)
149 emfluence 18 0.00 (%)
150 Retainly 17 0.00 (%)
151 Pleisty 17 0.00 (%)
152 Direct Mail Manager 13 0.00 (%)
153 SalesPanda 13 0.00 (%)
154 OpenBack 11 0.00 (%)
155 MoonMail 10 0.00 (%)
156 Pixability 10 0.00 (%)
157 SutiCRM 10 0.00 (%)
158 Lead Guerrilla 8 0.00 (%)
159 Infer 7 0.00 (%)
160 Gold Lasso 5 0.00 (%)
161 IdealPath 4 0.00 (%)
162 LeadRocket 4 0.00 (%)
163 Pixelshop 3 0.00 (%)
164 Geotoko 3 0.00 (%)
165 WinningWare QuickLaunch 3 0.00 (%)
166 G2 Marketing Solutions 2 0.00 (%)
167 AD-Pure 2 0.00 (%)
168 MarketingLeo 2 0.00 (%)
Technology Market share
MailChimp 42.18 (%)
HubSpot Marketing Hub 8.93 (%)
Klaviyo 6.02 (%)
Adobe Marketing Cloud 4.75 (%)
Intercom 4.72 (%)
ActiveCampaign 3.57 (%)
AdRoll 2.98 (%)
MyTime 2.70 (%)
Pardot 2.54 (%)
Marketo 2.15 (%)
ComScore 1.70 (%)
Sarbacane 1.56 (%)
Vidyard 1.55 (%)
MailerLite 1.54 (%)
MailMunch 1.53 (%)
Drift 1.19 (%)
Infusionsoft 1.07 (%)
SharpSpring 1.04 (%)
WordStream Advisor 0.84 (%)
Drip 0.51 (%)
Ceros 0.50 (%)
GetResponse 0.43 (%)
iContact Email Marketing 0.40 (%)
Autopilot 0.36 (%)
Sleeknote 0.34 (%)
Wisepops 0.32 (%)
Act-On 0.30 (%)
Workfront 0.28 (%)
Qzzr 0.26 (%)
Benchmark Email 0.25 (%)
Salesfusion 0.19 (%)
Bizible 0.19 (%)
Instapage 0.17 (%)
Marketing 360 0.17 (%)
Omnisend 0.16 (%)
Sailthru 0.14 (%)
Wishpond 0.14 (%)
NiceJob 0.12 (%)
Compete 0.12 (%)
dotmailer 0.12 (%)
Moosend 0.11 (%)
Exponea 0.11 (%)
Bronto Marketing Platform 0.09 (%)
Campaigner 0.08 (%)
iZooto 0.08 (%)
ActiveDEMAND 0.07 (%)
Newscred 0.07 (%)
Picreel 0.07 (%)
Iterable 0.06 (%)
Upsales CRM 0.06 (%)
Hatchbuck 0.06 (%)
LeadLander 0.05 (%)
Appforma 0.04 (%)
LeadsRx 0.04 (%)
VisitorTrack 0.04 (%)
Lead Liaison 0.03 (%)
ActiveTrail 0.03 (%)
Localytics 0.03 (%)
LeadFox 0.03 (%)
Leadberry 0.03 (%)
OutboundEngine 0.03 (%)
bpm'online marketing 0.03 (%)
Hitwise 0.02 (%)
Nextiva 0.02 (%)
Percolate 0.02 (%)
LeadSquared 0.02 (%)
Batch 0.02 (%)
eSputnik 0.02 (%)
ContactPigeon 0.02 (%)
Silverpop 0.02 (%)
Mautic 0.02 (%)
Dealer.com 0.02 (%)
Pure360 0.02 (%)
Bannerflow 0.02 (%)
Blitz 0.02 (%)
Web.com 0.02 (%)
ShippingEasy 0.02 (%)
Xtremepush 0.02 (%)
GreenRope 0.02 (%)
Jumplead 0.02 (%)
Envoke 0.01 (%)
Kompyte 0.01 (%)
Carts Guru 0.01 (%)
BrandMaker 0.01 (%)
SimplyCast 0.01 (%)
MOBIT 0.01 (%)
Affise 0.01 (%)
Delivra 0.01 (%)
Wigzo 0.01 (%)
Wheel of Popups 0.01 (%)
idomoo 0.01 (%)
GoBig, Inc. 0.01 (%)
JangoMail 0.01 (%)
PushAd 0.01 (%)
Evolvin Agency Software 0.01 (%)
Tenfold 0.01 (%)
GrooveJar 0.01 (%)
Digioh 0.01 (%)
SalesNexus 0.01 (%)
Personyze 0.01 (%)
UserEngage 0.01 (%)
SALESmanago Marketing Automation 0.01 (%)
Mailigen 0.01 (%)
SnapApp 0.01 (%)
Optmyzr 0.01 (%)
Mintigo 0.01 (%)
Qwaya 0.01 (%)
Skyword 0.01 (%)
FunnelMaker 0.01 (%)
ActiveConversion 0.01 (%)
eClincher 0.01 (%)
eTrigue 0.01 (%)
Voucherify 0.01 (%)
Mailify 0.00 (%)
Fresh Relevance 0.00 (%)
Yodle 0.00 (%)
Reachdesk 0.00 (%)
Authoritas 0.00 (%)
Propago 0.00 (%)
Net-Results 0.00 (%)
ConnectAndSell 0.00 (%)
EverString 0.00 (%)
SalesSeek 0.00 (%)
Colibri SEO 0.00 (%)
Genoo 0.00 (%)
AgencyAnalytics 0.00 (%)
Zaius 0.00 (%)
Pyze 0.00 (%)
Radius 0.00 (%)
Wired Plus 0.00 (%)
Usermind 0.00 (%)
hubsell 0.00 (%)
HitPath 0.00 (%)
On Brand 0.00 (%)
DOTS Lead Validation 0.00 (%)
atEvent 0.00 (%)
GleanView 0.00 (%)
Katabat 0.00 (%)
Experiture 0.00 (%)
Marketing Optimizer 0.00 (%)
Kutenda 0.00 (%)
Captavi Platform 0.00 (%)
LeadByte 0.00 (%)
Colabo 0.00 (%)
Real Magnet 0.00 (%)
OptiMine 0.00 (%)
SimilarWeb PRO 0.00 (%)
EverThere 0.00 (%)
emfluence 0.00 (%)
Retainly 0.00 (%)
Pleisty 0.00 (%)
Direct Mail Manager 0.00 (%)
SalesPanda 0.00 (%)
OpenBack 0.00 (%)
MoonMail 0.00 (%)
Pixability 0.00 (%)
SutiCRM 0.00 (%)
Lead Guerrilla 0.00 (%)
Infer 0.00 (%)
Gold Lasso 0.00 (%)
IdealPath 0.00 (%)
LeadRocket 0.00 (%)
Pixelshop 0.00 (%)
Geotoko 0.00 (%)
WinningWare QuickLaunch 0.00 (%)
G2 Marketing Solutions 0.00 (%)
AD-Pure 0.00 (%)
MarketingLeo 0.00 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Online Marketing software market leaders?

Top leaders in the category for Online Marketing software are MailChimp, HubSpot Marketing Hub, Klaviyo. Here, you can view a full list of Online Marketing tools in the market.

How many companies use Online Marketing software these days?

Around the world in 2023, over 1,305,452 companies are currently using one or more Online Marketing software. Out of these, there are 690,918 companies using Online Marketing tools that are originally from the United States .

Which company has the most significant market share in the Online Marketing software space?

The top few companies that have the most significant market share in the Online Marketing space are MailChimp with 42.18 % of market share, and HubSpot Marketing Hub with 8.93 % of market share and Klaviyo with 6.02 % of market share . Check for other Online Marketing technologies market share here.

What are the top industries that usually use Online Marketing softwares?

The top industries that use Online Marketing software are Professional Services (336,655) , Retail and CPG (142,172) , Technology (116,797) .

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