Question 1

What are the different markets in which
        Tapad and
        AudienceScience compete against each other?

Accepted Answer

Tapad and
        AudienceScience compete against each other in
        the Online Audience Data, Cross-Device Targeting, Data Management Platform (DMP).

Question 2

How does the market share of
        Tapad
        and AudienceScience compare in the
        Online Audience Data market?

Accepted Answer

In the Online Audience Data market,
        Tapad has a
        24.06%
        market share in comparison to
        AudienceScience’s
        0.21%.
        Since it has a better market share coverage,
        Tapad holds the
        2nd
        spot in 6sense's Market Share Ranking Index for
        the Online Audience Data category, while
        AudienceScience holds the
        20th spot.

Question 3

How many customers are acquired by
        Tapad and
        AudienceScience in the
        Online Audience Data segment?

Accepted Answer

Tapad has
        2,698 customers and
        AudienceScience has
        23 customers in the
        Online Audience Data
        segment. Tapad has
        2675 more customers than
        AudienceScience in this category.

Question 4

What are the countries in which
        Tapad and
        AudienceScience has more customers?

Accepted Answer

Tapad has more customers in United States, Brazil and France.
AudienceScience has more customers in United States, United Kingdom and Germany.

Tapad Vs AudienceScience : In-Depth Comparison

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Comparing the customer bases of Tapad and AudienceScience

Comparing the market share of Tapad and AudienceScience

Compare Tapad vs AudienceScience customers by geography

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