Online Audience Data

Gain market share and customer base information about the top Online Audience Data software. Check out our list of Online Audience Data Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies

19647

Companies

Movements

Categories related to Online Audience Data

Top 5 Online Audience Data technologies in 2023

Over 19,647 companies are using Online Audience Data tools. inMarket with 31.41% market share (6,171 customers), Sojern with 19.90% market share (3,909 customers), PulsePoint with 9.73% market share (1,911 customers),

inMarket

31.41 %

Market Share

6171

Customers
Sojern

19.90 %

Market Share

3909

Customers
PulsePoint

9.73 %

Market Share

1911

Customers
Sirdata

7.28 %

Market Share

1430

Customers
Tapad

7.09 %

Market Share

1393

Customers
Others

24.60 %

Market Share

4833

Customers

Online Audience Data Customers by Employee Size

The majority of Online Audience Data category falls in the company size of 0 - 9 employees (9,527 companies), 20 - 49 employees (6,420 companies), 10 - 19 employees (2,602 companies).

Online Audience Data Customers by Geography

Companies using Online Audience Data technology software are majorly from the United States with 15,100 (66.88%), United Kingdom with 2,461 (10.90%), France with 966 (4.28%) customers respectively.

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Online Audience Data Customers by Industry

Top industries that use Online Audience Data for Professional Services (3,937), Retail and CPG (3,560), Technology (2,068).

Market Share for Top Online Audience Data Technologies

Analyze the market share of popular Online Audience Data technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share
1	inMarket	6171	31.41 (%)
2	Sojern	3909	19.90 (%)
3	PulsePoint	1911	9.73 (%)
4	Sirdata	1430	7.28 (%)
5	Tapad	1393	7.09 (%)
6	DTScout	983	5.00 (%)
7	eXelate	838	4.27 (%)
8	Connexity Audience Targeting	605	3.08 (%)
9	Specefic Media	300	1.53 (%)
10	Simon Data	257	1.31 (%)
11	Vserv	239	1.22 (%)
12	Bombora Company Surge	206	1.05 (%)
13	Quantcast Advertise	149	0.76 (%)
14	UberAds	139	0.71 (%)
15	Weborama	100	0.51 (%)
16	Lotame Data Management Platform (DMP)	80	0.41 (%)
17	StatSocial	76	0.39 (%)
18	DataSift	72	0.37 (%)
19	ExactDrive	61	0.31 (%)
20	Epsilon	61	0.31 (%)
21	Cross Pixel	57	0.29 (%)
22	Experian Marketing Suite	54	0.27 (%)
23	AudienceScience	54	0.27 (%)
24	dstillery	45	0.23 (%)
25	Eyeota	44	0.22 (%)
26	Dataline	43	0.22 (%)
27	eyeReturn	36	0.18 (%)
28	Cintell	35	0.18 (%)
29	Effective Measure	34	0.17 (%)
30	Zeeto	34	0.17 (%)
31	Oracle Datalogix	33	0.17 (%)
32	PushSpring	27	0.14 (%)
33	Oracle Data Cloud (Bluekai/Datalogix)	24	0.12 (%)
34	BizProspex	20	0.10 (%)
35	Deep Social	20	0.10 (%)
36	ChoiceStream	18	0.09 (%)
37	Datafinder	17	0.09 (%)
38	PeoplePattern	16	0.08 (%)
39	Hivewyre	15	0.08 (%)
40	Pricing Engine	12	0.06 (%)
41	V12 Launchpad Marketing Cloud	10	0.05 (%)
42	Audience Partners	6	0.03 (%)
43	Magi Metrics	4	0.02 (%)
44	RadiumOne Activate	4	0.02 (%)
45	Datonics	3	0.02 (%)
46	PR Newswire MediaRoom	2	0.01 (%)

Technology	Market share
inMarket	31.41 (%)
Sojern	19.90 (%)
PulsePoint	9.73 (%)
Sirdata	7.28 (%)
Tapad	7.09 (%)
DTScout	5.00 (%)
eXelate	4.27 (%)
Connexity Audience Targeting	3.08 (%)
Specefic Media	1.53 (%)
Simon Data	1.31 (%)
Vserv	1.22 (%)
Bombora Company Surge	1.05 (%)
Quantcast Advertise	0.76 (%)
UberAds	0.71 (%)
Weborama	0.51 (%)
Lotame Data Management Platform (DMP)	0.41 (%)
StatSocial	0.39 (%)
DataSift	0.37 (%)
ExactDrive	0.31 (%)
Epsilon	0.31 (%)
Cross Pixel	0.29 (%)
Experian Marketing Suite	0.27 (%)
AudienceScience	0.27 (%)
dstillery	0.23 (%)
Eyeota	0.22 (%)
Dataline	0.22 (%)
eyeReturn	0.18 (%)
Cintell	0.18 (%)
Effective Measure	0.17 (%)
Zeeto	0.17 (%)
Oracle Datalogix	0.17 (%)
PushSpring	0.14 (%)
Oracle Data Cloud (Bluekai/Datalogix)	0.12 (%)
BizProspex	0.10 (%)
Deep Social	0.10 (%)
ChoiceStream	0.09 (%)
Datafinder	0.09 (%)
PeoplePattern	0.08 (%)
Hivewyre	0.08 (%)
Pricing Engine	0.06 (%)
V12 Launchpad Marketing Cloud	0.05 (%)
Audience Partners	0.03 (%)
Magi Metrics	0.02 (%)
RadiumOne Activate	0.02 (%)
Datonics	0.02 (%)
PR Newswire MediaRoom	0.01 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Online Audience Data software market leaders?

Top leaders in the category for Online Audience Data software are inMarket, Sojern, PulsePoint. Here, you can view a full list of Online Audience Data tools in the market.

How many companies use Online Audience Data software these days?

Around the world in 2023, over 25,614 companies are currently using one or more Online Audience Data software. Out of these, there are 15,100 companies using Online Audience Data tools that are originally from the United States .

Which company has the most significant market share in the Online Audience Data software space?

The top few companies that have the most significant market share in the Online Audience Data space are inMarket with 31.41 % of market share, and Sojern with 19.90 % of market share and PulsePoint with 9.73 % of market share . Check for other Online Audience Data technologies market share here.