Marketing Automation Platforms

Gain market share and customer base information about the top Marketing Automation Platforms software. Check out our list of Marketing Automation Platforms Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

33

Technologies Tracked

324045

Companies Tracked

Categories related to Marketing Automation Platforms

Event Marketing And Management
Marketing Automation Platforms
Social Marketing
Content Marketing Tools
Campaign Management

Top 5 Marketing Automation Platforms technologies in 2025

Over 324045 companies are using Marketing Automation Platforms tools. HubSpot with 96.21% market share (311761 customers), Paradym with 1.07% market share (3475 customers), Oracle BlueKai with 0.69% market share (2222 customers).

Technology

Market Share (Est.)

Customers

  • HubSpot

    96.21%

    311761

  • Paradym

    1.07%

    3475

  • Oracle BlueKai

    0.69%

    2222

  • Marsello

    0.53%

    1725

  • Higher Logic Marketing Automation Enterprise

    0.34%

    1095

  • Others

    1.16%

    3767

  • Marketing Automation Platforms Customers by Employee Size

    The majority of Marketing Automation Platforms category falls in the company size of 0 - 9 employees (992471 companies), 20 - 49 employees (513324 companies), 100 - 249 employees (220594 companies).

    Employee Size

    Marketing Automation Platforms Customers by Geography

    Companies using Marketing Automation Platforms technology software are majorly from the United States with 934988 (57.44%), United Kingdom with 174291 (10.71%), Canada with 102031 (6.27%) customers respectively.

    Customers

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    Marketing Automation Platforms Customers by Industry

    Top industries that use Marketing Automation Platforms for Marketing (22250), Digital Marketing (16970), Social Media (15034).

    Customers

    Market Share for Top Marketing Automation Platforms Technologies

    Analyze the market share of popular Marketing Automation Platforms technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

    Ranking
    Technology
    Customers
    Market share(Est.)(%)
    1HubSpot31176196.21
    2Paradym34751.07
    3Oracle BlueKai22220.69
    4Marsello17250.53
    5Higher Logic Marketing Automation Enterprise10950.34
    6Apsis One8330.26
    7Bronto Marketing Platform5460.17
    8emBlue5190.16
    9Agency Revolution2800.09
    10Vericast2350.07
    11IBM Business Automation Workflow1980.06
    12SeoSamba Marketing Operating System (MOS)1800.06
    13LeadFamly1710.05
    14SnapRetail1460.05
    15Smarketing1380.04
    16UiPath Automation Suite1210.04
    17Marigold750.02
    18Mirabel Marketing Manager640.02
    19Sked Social570.02
    20hellosmpl320.01
    21Zoho Marketing Plus320.01
    22Nielsen Marketing Cloud270.01
    23e-shot270.01
    24BriefYourMarket.com230.01
    25Evalanche190.01
    26Pyramid Solutions80.00
    27Applied Marketing Automation80.00
    28Prisma Campaigns80.00
    29Velma70.00
    30ThriveTracker60.00
    31IBM Cloud Automation Manager30.00
    32Market Smart 36020.00
    33Stack Moxie20.00

    FAQ

    Find answers to the most often asked questions by users.

    Who are the top Marketing Automation Platforms software market leaders?

    Top leaders in the category for Marketing Automation Platforms software are HubSpot, Paradym, Oracle BlueKai. Here, you can view a full list of Marketing Automation Platforms tools in the market.

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    Popular Comparisons

    HubSpot vs Paradym

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