Marketing Automation Platforms

Gain market share and customer base information about the top Marketing Automation Platforms software. Check out our list of Marketing Automation Platforms Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

34

Technologies Tracked

360734

Companies Tracked

Categories related to Marketing Automation Platforms

Event Marketing And Management
Marketing Automation Platforms
Social Marketing
Content Marketing Tools
Campaign Management

Top 5 Marketing Automation Platforms technologies in 2025

Over 360734 companies are using Marketing Automation Platforms tools. HubSpot with 96.43% market share (347845 customers), Paradym with 0.85% market share (3074 customers), Oracle BlueKai with 0.65% market share (2357 customers).

Technology

Market Share (Est.)

Customers

  • HubSpot

    96.43%

    347845

  • Paradym

    0.85%

    3074

  • Oracle BlueKai

    0.65%

    2357

  • Marsello

    0.48%

    1738

  • Higher Logic Marketing Automation Enterprise

    0.31%

    1121

  • Others

    1.27%

    4599

  • Marketing Automation Platforms Customers by Employee Size

    The majority of Marketing Automation Platforms category falls in the company size of 0 - 9 employees (1126267 companies), 20 - 49 employees (556165 companies), 100 - 249 employees (241914 companies).

    Employee Size

    Marketing Automation Platforms Customers by Geography

    Companies using Marketing Automation Platforms technology software are majorly from the United States with 1055458 (56.90%), United Kingdom with 204600 (11.03%), Canada with 112075 (6.04%) customers respectively.

    Customers

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    Marketing Automation Platforms Customers by Industry

    Top industries that use Marketing Automation Platforms for Marketing (24379), Digital Marketing (19477), Social Media (16817).

    Customers

    Market Share for Top Marketing Automation Platforms Technologies

    Analyze the market share of popular Marketing Automation Platforms technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

    Ranking
    Technology
    Customers
    Market share(Est.)(%)
    1HubSpot34784596.43
    2Paradym30740.85
    3Oracle BlueKai23570.65
    4Marsello17380.48
    5Higher Logic Marketing Automation Enterprise11210.31
    6Apsis One8630.24
    7emBlue6420.18
    8Bronto Marketing Platform5840.16
    9Vericast3750.10
    10IBM Business Automation Workflow3580.10
    11Smarketing2730.08
    12Agency Revolution2580.07
    13UiPath Automation Suite2240.06
    14LeadFamly1580.04
    15SeoSamba Marketing Operating System (MOS)1480.04
    16SnapRetail1340.04
    17Marigold1270.04
    18Sked Social860.02
    19Mirabel Marketing Manager720.02
    20Zoho Marketing Plus540.01
    21e-shot480.01
    22Nielsen Marketing Cloud420.01
    23hellosmpl340.01
    24Evalanche330.01
    25Prisma Campaigns180.00
    26Pyramid Solutions160.00
    27Applied Marketing Automation110.00
    28Capture Higher Ed80.00
    29BriefYourMarket.com70.00
    30IBM Cloud Automation Manager70.00
    31Velma70.00
    32ThriveTracker60.00
    33Stack Moxie40.00
    34Market Smart 36020.00

    FAQ

    Find answers to the most often asked questions by users.

    Who are the top Marketing Automation Platforms software market leaders?

    Top leaders in the category for Marketing Automation Platforms software are HubSpot, Paradym, Oracle BlueKai. Here, you can view a full list of Marketing Automation Platforms tools in the market.

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    Popular Comparisons

    HubSpot vs Paradym

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