Marketo
Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nu...Read more
Market Share of Marketo
Current Customer(s)
24832
Market Share (Est.)
5.94%
Ranking
#5
Top Competitors and Alternatives of Marketo
The top three of Marketo’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 36.64%, Mixpanel with 10.26%, Pardot with 7.10% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| HubSpot Marketing Hub | 153125 | 36.64% | Marketo vs HubSpot Marketing Hub |
| Mixpanel | 42889 | 10.26% | Marketo vs Mixpanel |
| Pardot | 29654 | 7.10% | Marketo vs Pardot |
| HeapAnalytics | 25348 | 6.07% | Marketo vs HeapAnalytics |
| SEMrush | 24752 | 5.92% | Marketo vs SEMrush |
| Campaign Monitor | 22383 | 5.36% | Marketo vs Campaign Monitor |
| Sprout Social | 18665 | 4.47% | Marketo vs Sprout Social |
| Sumo | 14483 | 3.47% | Marketo vs Sumo |
| Looker | 14391 | 3.44% | Marketo vs Looker |
| Zoho Analytics | 6266 | 1.50% | Marketo vs Zoho Analytics |
| Demandbase | 3509 | 0.84% | Marketo vs Demandbase |
| SE Ranking | 3169 | 0.76% | Marketo vs SE Ranking |
| LiveRamp | 2861 | 0.68% | Marketo vs LiveRamp |
| Kentico | 2640 | 0.63% | Marketo vs Kentico |
| Fivetran | 2525 | 0.60% | Marketo vs Fivetran |
| Marquis | 2428 | 0.58% | Marketo vs Marquis |
| Oracle BlueKai | 2386 | 0.57% | Marketo vs Oracle BlueKai |
| Instapage | 1974 | 0.47% | Marketo vs Instapage |
| Bizible | 1855 | 0.44% | Marketo vs Bizible |
| Kissmetrics | 1748 | 0.42% | Marketo vs Kissmetrics |
Popular Comparisons
Top Competitors and Alternatives of Marketo
The top three of Marketo’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 36.64%, Mixpanel with 10.26%, Pardot with 7.10% market share.
Marketo vs HubSpot Marketing Hub
Marketo vs Mixpanel
Marketo vs Pardot
Marketo vs HeapAnalytics
Marketo vs SEMrush
Marketo vs Campaign Monitor
Marketo vs Sprout Social
Marketo vs Sumo
Customers of Marketo
Around the world in 2025, over 24832 companies have started using Marketo as Marketing Analytics tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Arvato | 10,000+ | Guetersloh | North Rhine-Westphalia | Germany |     |
| CommScope | 10,000+ | Claremont | North Carolina | United States | |
| Staples Business Advantage | 10,000+ | Framingham | Massachusetts | United States | |
| Dematic | 10,000+ | Atlanta | Georgia | United States | |
| Equinix, Inc. | 10,000+ | Redwood City | California | United States | |
| IBM | 10,000+ | Armonk | New York | United States | |
| EquipmentShare - Yanmar | 10,000+ | Adairsville | Georgia | United States | |
| Ams OSRAM | 10,000+ | Munich | Bavaria | Germany | |
| Capita | 10,000+ | London | England | United Kingdom | |
| Calendly | 10,000+ | Atlanta | Georgia | United States | |
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Marketo Customers by Products and Services
The top three products and services offering customers that use Marketo for Marketing Analytics are Marketing (536), Digital Marketing (526), Saas (429).
Customers
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Marketo Customers by Employee Size
The majority of Marketo's customers for the marketing-analytics category fall in the company size of 100 - 249 employees (5700 companies), 20 - 49 employees (5185 companies), 0 - 9 employees (4535 companies).
Employee Size
Marketo Customers by Geography
The top three geographies of Marketo for marketing-analytics are the United States with 15254(70.10%), United Kingdom with 1563(7.18%), Canada with 997(4.58%) customers respectively.
Customers
Employees of Marketo
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FAQ
Find answers to the most often asked questions by users.
Who are the top Marketo competitors?
Marketo’s Top competitors in the marketing-analytics category are HubSpot Marketing Hub, Mixpanel, Pardot. You can view a full list of Marketo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet. You can also compare Marketo and its feature with top competitors here : Marketo vs HubSpot Marketing Hub Marketo vs Mixpanel Marketo vs Pardot.
What is Marketo customer distribution based on company size?
What is Marketo market share in the marketing-analytics?
What are the top countries that use Marketo?
What are the top industries that use Marketo?
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