Kantar
Comparing the customer bases of Kantar and IRI, we can see that Kantar has 2264 customer(s), while IRI has 434 customer(s). In the Market Research category, with 2264 customer(s) Kantar stands at 9th place by ranking, while IRI with 434 customer(s), is at the 20th place.
Kantar
9th
2264 Customer
IRI
20th
434 Customer
Kantar has a 0.96% market share in the Market Research category, while IRI has a 0.18% market share in the same space.
Comparing Kantar and IRI customers based on their geographic location, we can see that Kantar has more customers in United States, United Kingdom and France, while IRI has more customers in United States.
Kantar
IRI
Gain actionable insights about the buying patterns of Kantar vs IRI’s target audience.
Kantar
New
4 Customer
Lost
7 Customer
IRI
New
3 Customer
Lost
2 Customer
Find answers to the most often asked questions by users.
What are the different markets in which Kantar and IRI compete against each other?
Kantar and IRI compete against each other in the Market Research.
How does the market share of Kantar and IRI compare in the Market Research market?
How many customers are acquired by Kantar and IRI in the Market Research segment?
What are the countries in which Kantar and IRI has more customers?
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