Marketo
Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nu...Read more
Market Share of Marketo
Current Customer(s)
26822
Market Share (Est.)
3.14%
Ranking
#7
Top Competitors and Alternatives of Marketo
The top three of Marketo’s competitors in the Lead Management category are Outreach with 35.09%, Salesforce CRM with 18.56%, HubSpot CRM with 4.54% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Outreach | 300091 | 35.09% | Marketo vs Outreach |
| Salesforce CRM | 158773 | 18.56% | Marketo vs Salesforce CRM |
| HubSpot CRM | 38860 | 4.54% | Marketo vs HubSpot CRM |
| QuickBase | 35467 | 4.15% | Marketo vs QuickBase |
| Pardot | 30430 | 3.56% | Marketo vs Pardot |
| Leadfeeder | 30216 | 3.53% | Marketo vs Leadfeeder |
| Zoho CRM | 25943 | 3.03% | Marketo vs Zoho CRM |
| Airtable | 25545 | 2.99% | Marketo vs Airtable |
| MailMunch | 25455 | 2.98% | Marketo vs MailMunch |
| monday.com | 24580 | 2.87% | Marketo vs monday.com |
| Pipedrive | 19064 | 2.23% | Marketo vs Pipedrive |
| Infusionsoft | 13558 | 1.59% | Marketo vs Infusionsoft |
| Drift | 11966 | 1.40% | Marketo vs Drift |
| SharpSpring | 11814 | 1.38% | Marketo vs SharpSpring |
| Freshsales | 8105 | 0.95% | Marketo vs Freshsales |
| Drip | 7093 | 0.83% | Marketo vs Drip |
| Livestorm | 5963 | 0.70% | Marketo vs Livestorm |
| SugarCRM | 5418 | 0.63% | Marketo vs SugarCRM |
| SendX | 5276 | 0.62% | Marketo vs SendX |
| WhatConverts | 4750 | 0.56% | Marketo vs WhatConverts |
Popular Comparisons
Top Competitors and Alternatives of Marketo
The top three of Marketo’s competitors in the Lead Management category are Outreach with 35.09%, Salesforce CRM with 18.56%, HubSpot CRM with 4.54% market share.
Marketo vs Outreach
Marketo vs Salesforce CRM
Marketo vs HubSpot CRM
Marketo vs QuickBase
Marketo vs Pardot
Marketo vs Leadfeeder
Marketo vs Zoho CRM
Marketo vs Airtable
Customers of Marketo
Around the world in 2025, over 26345 companies have started using Marketo as Lead Management tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| BNI Talent LLN | 10,000+ | Brussels | Brussels Capital | Belgium |     |
| Safeway | 10,000+ | Pleasanton | California | United States | |
| Endava | 10,000+ | London | England | United Kingdom | |
| Walgreens | 10,000+ | Deerfield | Illinois | United States | |
| Fluke | 10,000+ | Everett | Washington | United States | |
| Landguard Title | 10,000+ | St. Petersburg | Florida | United States | |
| Sartorius | 10,000+ | Goettingen | Lower Saxony | Germany | |
| [24] 7.ai | 10,000+ | San Jose | California | United States | |
| Moss Adams | 10,000+ | Seattle | Washington | United States | |
| Marsh McLennan | 10,000+ | New York City | New York | United States | |
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Marketo Customers by Products and Services
The top three products and services offering customers that use Marketo for Lead Management are Marketing (558), Digital Marketing (546), Saas (447).
Customers
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Marketo Customers by Employee Size
The majority of Marketo's customers for the lead-management category fall in the company size of 100 - 249 employees (5861 companies), 20 - 49 employees (5345 companies), 0 - 9 employees (4874 companies).
Employee Size
Marketo Customers by Geography
The top three geographies of Marketo for lead-management are the United States with 15891(69.11%), United Kingdom with 1735(7.55%), Canada with 1167(5.08%) customers respectively.
Customers
Employees of Marketo
Also see other Products/Services by Marketo in:
FAQ
Find answers to the most often asked questions by users.
Who are the top Marketo competitors?
Marketo’s Top competitors in the lead-management category are Outreach, Salesforce CRM, HubSpot CRM. You can view a full list of Marketo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet. You can also compare Marketo and its feature with top competitors here : Marketo vs Outreach Marketo vs Salesforce CRM Marketo vs HubSpot CRM.
What is Marketo customer distribution based on company size?
What is Marketo market share in the lead-management?
What are the top countries that use Marketo?
What are the top industries that use Marketo?
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