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Marketo

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Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nu...Read more

Lead Generation
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Market Share of Marketo

Current Customer(s)

26482

Market Share (Est.)

7.66%

Ranking

#5

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Lead Generation category are HubSpot Marketing Hub with 47.48%, OptinMonster with 9.47%, Pardot with 8.72% market share.

TechnologyDomainsMarket Share (Est.)Versus page
HubSpot Marketing Hub16421047.48%Marketo vs HubSpot Marketing Hub
OptinMonster327629.47%Marketo vs OptinMonster
Pardot301698.72%Marketo vs Pardot
Leadfeeder297538.60%Marketo vs Leadfeeder
Pipedrive186195.38%Marketo vs Pipedrive
Leadinfo124993.61%Marketo vs Leadinfo
Drift120453.48%Marketo vs Drift
Albacross46441.34%Marketo vs Albacross
Sleeknote39071.13%Marketo vs Sleeknote
Salesfusion30300.88%Marketo vs Salesfusion
Uberflip21780.63%Marketo vs Uberflip
Happierleads8810.25%Marketo vs Happierleads
PathFactory6480.19%Marketo vs PathFactory
Envoke6420.19%Marketo vs Envoke
Constant Contact Lead Gen & CRM5720.17%Marketo vs Constant Contact Lead Gen & CRM
Cognism5280.15%Marketo vs Cognism
Qualifio5170.15%Marketo vs Qualifio
Lead Liaison4230.12%Marketo vs Lead Liaison
LeadBoxer2670.08%Marketo vs LeadBoxer
VisitorTrack2620.08%Marketo vs VisitorTrack
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Popular Comparisons

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Lead Generation category are HubSpot Marketing Hub with 47.48%, OptinMonster with 9.47%, Pardot with 8.72% market share.

Marketo vs HubSpot Marketing Hub

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Marketo vs OptinMonster

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Marketo vs Pardot

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Marketo vs Leadfeeder

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Marketo vs Pipedrive

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Marketo vs Leadinfo

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Marketo vs Drift

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Marketo vs Albacross

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Customers of Marketo

Around the world in 2025, over 26183 companies have started using Marketo as Lead Generation tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Symrise10,000+HolzmindenLower SaxonyGermany
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IDEC Corporation - Global Headquarters10,000+SunnyvaleCaliforniaUnited States
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Disney10,000+LondonEnglandUnited Kingdom
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Trinasolar10,000+ChangzhouJiangsuPeople's Republic of China
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Chicago Title Thurston County10,000+LaceyWashingtonUnited States
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UnitedHealthcare10,000+LahorePunjabPakistan
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Magnit10,000+FolsomCaliforniaUnited States
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Majid Al Futtaim10,000+DubaiDubaiUnited Arab Emirates
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Uber Eats10,000+FontanaCaliforniaUnited States
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Eviden10,000+BezonsIle-de-FranceFrance
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Marketo Customers by Products and Services

The top three products and services offering customers that use Marketo for Lead Generation are Marketing (551), Digital Marketing (544), Saas (441).

Customers

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Marketo Customers by Employee Size

The majority of Marketo's customers for the lead-generation category fall in the company size of 100 - 249 employees (5846 companies), 20 - 49 employees (5376 companies), 0 - 9 employees (4689 companies).

Employee Size

Marketo Customers by Geography

The top three geographies of Marketo for lead-generation are the United States with 15865(69.19%), United Kingdom with 1713(7.47%), Canada with 1158(5.05%) customers respectively.

Customers

Employees of Marketo

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Also see other Products/Services by Marketo in:

Sales Force Automation
Online Marketing
Campaign Management
Lead Generation
Social Media

FAQ

Find answers to the most often asked questions by users.

Who are the top Marketo competitors?

Marketo’s Top competitors in the lead-generation category are HubSpot Marketing Hub, OptinMonster, Pardot. You can view a full list of Marketo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet. You can also compare Marketo and its feature with top competitors here : Marketo vs HubSpot Marketing Hub Marketo vs OptinMonster Marketo vs Pardot.

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What is Marketo customer distribution based on company size?

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What is Marketo market share in the lead-generation?

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What are the top countries that use Marketo?

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What are the top industries that use Marketo?

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