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Marketo

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Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nu...Read more

Lead Generation
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Market Share of Marketo

Current Customer(s)

24832

Market Share (Est.)

7.64%

Ranking

#5

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Lead Generation category are HubSpot Marketing Hub with 47.13%, OptinMonster with 9.52%, Pardot with 9.13% market share.

TechnologyDomainsMarket Share (Est.)Versus page
HubSpot Marketing Hub15312547.13%Marketo vs HubSpot Marketing Hub
OptinMonster309179.52%Marketo vs OptinMonster
Pardot296549.13%Marketo vs Pardot
Leadfeeder270888.34%Marketo vs Leadfeeder
Pipedrive177395.46%Marketo vs Pipedrive
Drift116973.60%Marketo vs Drift
Leadinfo112993.48%Marketo vs Leadinfo
Albacross43251.33%Marketo vs Albacross
Sleeknote35151.08%Marketo vs Sleeknote
Salesfusion31270.96%Marketo vs Salesfusion
Uberflip22350.69%Marketo vs Uberflip
Happierleads7920.24%Marketo vs Happierleads
PathFactory6730.21%Marketo vs PathFactory
Constant Contact Lead Gen & CRM6050.19%Marketo vs Constant Contact Lead Gen & CRM
Cognism5610.17%Marketo vs Cognism
Qualifio4690.14%Marketo vs Qualifio
Envoke4600.14%Marketo vs Envoke
Lead Liaison4110.13%Marketo vs Lead Liaison
VisitorTrack2730.08%Marketo vs VisitorTrack
LeadBoxer2640.08%Marketo vs LeadBoxer
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Popular Comparisons

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Lead Generation category are HubSpot Marketing Hub with 47.13%, OptinMonster with 9.52%, Pardot with 9.13% market share.

Marketo vs HubSpot Marketing Hub

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Marketo vs OptinMonster

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Marketo vs Pardot

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Marketo vs Leadfeeder

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Marketo vs Pipedrive

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Marketo vs Drift

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Marketo vs Leadinfo

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Marketo vs Albacross

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Customers of Marketo

Around the world in 2025, over 24832 companies have started using Marketo as Lead Generation tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Salesforce10,000+San FranciscoCaliforniaUnited States
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CHI Health10,000+OmahaNebraskaUnited States
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LinkedIn10,000+SunnyvaleCaliforniaUnited States
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Nichiigakkan10,000+TokyoTokyoJapan
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Truist10,000+CharlotteNorth CarolinaUnited States
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Toyota Motors10,000+ToyotaAichiJapan
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Indigo Slate10,000+SeattleWashingtonUnited States
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BNI Talent LLN10,000+BrusselsBrussels CapitalBelgium
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Carvana10,000+TempeArizonaUnited States
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Aon Hewitt Middle East10,000+DubaiDubaiUnited Arab Emirates
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Marketo Customers by Products and Services

The top three products and services offering customers that use Marketo for Lead Generation are Marketing (536), Digital Marketing (526), Saas (429).

Customers

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Marketo Customers by Employee Size

The majority of Marketo's customers for the lead-generation category fall in the company size of 100 - 249 employees (5700 companies), 20 - 49 employees (5185 companies), 0 - 9 employees (4535 companies).

Employee Size

Marketo Customers by Geography

The top three geographies of Marketo for lead-generation are the United States with 15254(70.10%), United Kingdom with 1563(7.18%), Canada with 997(4.58%) customers respectively.

Customers

Employees of Marketo

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Also see other Products/Services by Marketo in:

Online Marketing
Campaign Management
Sales Force Automation
Social Media
Lead Management

FAQ

Find answers to the most often asked questions by users.

Who are the top Marketo competitors?

Marketo’s Top competitors in the lead-generation category are HubSpot Marketing Hub, OptinMonster, Pardot. You can view a full list of Marketo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet. You can also compare Marketo and its feature with top competitors here : Marketo vs HubSpot Marketing Hub Marketo vs OptinMonster Marketo vs Pardot.

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What is Marketo customer distribution based on company size?

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What is Marketo market share in the lead-generation?

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What are the top countries that use Marketo?

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What are the top industries that use Marketo?

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