Question 1

What are the different markets in which
        Operative and
        Workfront compete against each other?

Accepted Answer

Operative and
        Workfront compete against each other in
        the Display Advertising, Advertising, Applications Suite, Campaign Management, Communication.

Question 2

How does the market share of
        Operative
        and Workfront compare in the
        Display Advertising market?

Accepted Answer

In the Display Advertising market,
        Operative has a
        22.23%
        market share in comparison to
        Workfront’s
        1.68%.
        Since it has a better market share coverage,
        Operative holds the
        1st
        spot in 6sense's Market Share Ranking Index for
        the Display Advertising category, while
        Workfront holds the
        12th spot.

Question 3

How many customers are acquired by
        Operative and
        Workfront in the
        Display Advertising segment?

Accepted Answer

Operative has
        56,131 customers and
        Workfront has
        4,243 customers in the
        Display Advertising
        segment. Operative has
        51888 more customers than
        Workfront in this category.

Question 4

What are the countries in which
        Operative and
        Workfront has more customers?

Accepted Answer

Operative has more customers in United Kingdom, United States and Germany.
Workfront has more customers in United States, United Kingdom and Canada.

Operative Vs Workfront : In-Depth Comparison

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Comparing the customer bases of Operative and Workfront

Comparing the market share of Operative and Workfront

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