Question 1

What are the different markets in which
        Specefic Media and
        iPinYou compete against each other?

Accepted Answer

Specefic Media and
        iPinYou compete against each other in
        the Demand Side Platform (DSP), Cross-Device Targeting, Mobile DSP, Online Audience Data.

Question 2

How does the market share of
        Specefic Media
        and iPinYou compare in the
        Demand Side Platform (DSP) market?

Accepted Answer

In the Demand Side Platform (DSP) market,
        Specefic Media has a
        0.43%
        market share in comparison to
        iPinYou’s
        0.39%.
        Since it has a better market share coverage,
        Specefic Media holds the
        11th
        spot in 6sense's Market Share Ranking Index for
        the Demand Side Platform (DSP) category, while
        iPinYou holds the
        13th spot.

Question 3

How many customers are acquired by
        Specefic Media and
        iPinYou in the
        Demand Side Platform (DSP) segment?

Accepted Answer

Specefic Media has
        161 customers and
        iPinYou has
        145 customers in the
        Demand Side Platform (DSP)
        segment. Specefic Media has
        16 more customers than
        iPinYou in this category.

Question 4

What are the countries in which
        Specefic Media and
        iPinYou has more customers?

Accepted Answer

Specefic Media has more customers in United States, Brazil and India.
iPinYou has more customers in People's Republic of China, United States and Singapore.

Specefic Media Vs iPinYou : In-Depth Comparison

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Comparing the customer bases of Specefic Media and iPinYou

Comparing the market share of Specefic Media and iPinYou

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