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Campaign Management

Q: How many companies use Campaign Management software these days?

Around the world in 2024, over 505,070 companies are currently using one or more Campaign Management software. Out of these, there are 400,587 companies using Campaign Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Campaign Management software space?

The top few companies that have the most significant market share in the Campaign Management space are HubSpot Marketing Hub with 18.91% of market share, Adobe Marketing Cloud with 9.50% of market share, ActiveCampaign with 7.02% of market share. Check for other Campaign Management technologies market share here.

Q: What are the top industries that usually use Campaign Management softwares?

The top industries that use Campaign Management software are Digital Marketing (16,102), Marketing (15,998), Seo (12,860).

Gain market share and customer base information about the top Campaign Management software. Check out our list of Campaign Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

164

Technologies Tracked

768794

Companies Tracked

Categories related to Campaign Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Campaign Management technologies in 2024

Over 768794 companies are using Campaign Management tools. HubSpot Marketing Hub with 18.91% market share (145354 customers), Adobe Marketing Cloud with 9.50% market share (73011 customers), ActiveCampaign with 7.02% market share (53998 customers).

Technology

Market Share (Est.)

Customers

HubSpot Marketing Hub

18.91%

145354

Adobe Marketing Cloud

9.50%

73011

ActiveCampaign

7.02%

53998

Google Ads

6.89%

52988

Outbrain

5.43%

41762

Others

52.25%

401681

Campaign Management Customers by Employee Size

The majority of Campaign Management category falls in the company size of 0 - 9 employees (239832 companies), 20 - 49 employees (173428 companies), 10 - 19 employees (99644 companies).

Employee Size

Campaign Management Customers by Geography

Companies using Campaign Management technology software are majorly from the United States with 400587 (62.92%), United Kingdom with 60370 (9.48%), Canada with 34735 (5.46%) customers respectively.

Customers

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Campaign Management Customers by Industry

Top industries that use Campaign Management for Digital Marketing (16102), Marketing (15998), Seo (12860).

Customers

Market Share for Top Campaign Management Technologies

Analyze the market share of popular Campaign Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	HubSpot Marketing Hub	145354	18.91
2	Adobe Marketing Cloud	73011	9.50
3	ActiveCampaign	53998	7.02
4	Google Ads	52988	6.89
5	Outbrain	41762	5.43
6	Segment	38621	5.02
7	Pardot	35499	4.62
8	MailerLite	28731	3.74
9	Marketo	28174	3.66
10	Vidyard	26106	3.40
11	Campaign Monitor	25770	3.35
12	Asana	21653	2.82
13	SEMrush	16968	2.21
14	Infusionsoft	15146	1.97
15	monday.com	14912	1.94
16	SharpSpring	14569	1.90
17	WordStream Advisor	12368	1.61
18	Salesforce Marketing Cloud	11667	1.52
19	AWeber	11553	1.50
20	Adobe Experience Manager	9889	1.29
21	dotdigital Engagement Cloud	7433	0.97
22	Autopilot	5276	0.69
23	Email It	5141	0.67
24	NationBuilder	4836	0.63
25	Workfront	4243	0.55
26	VerticalResponse	4156	0.54
27	Wisepops	4070	0.53
28	Flipcause	4007	0.52
29	Second Street	3843	0.50
30	Meltwater	3050	0.40
31	ONTRAPORT	2919	0.38
32	Choozle	2446	0.32
33	Bizible	2314	0.30
34	Instapage	2310	0.30
35	Salesfusion	2203	0.29
36	Marketing 360	2131	0.28
37	Quorum	2080	0.27
38	dotmailer	1789	0.23
39	Adobe Campaign	1703	0.22
40	LeadDyno	1548	0.20
41	Landingi	1435	0.19
42	iZooto	1385	0.18
43	Campaigner	1374	0.18
44	TUNE Marketing Console	1249	0.16
45	Bronto Marketing Platform	1023	0.13
46	ReferralCandy	1012	0.13
47	Iterable	965	0.13
48	LinkedIn Campaign Manager	859	0.11
49	LeadsRx	731	0.10
50	Appforma	697	0.09
51	Sizmek	585	0.08
52	Meridianlink	585	0.08
53	Netcore Smartech	573	0.07
54	Sarbacane	501	0.07
55	ActiveTrail	437	0.06
56	Klipfolio	428	0.06
57	Spredfast	403	0.05
58	Envoke	396	0.05
59	bpm'online marketing	366	0.05
60	Unbxd	362	0.05
61	Marin Software	362	0.05
62	GreenRope	361	0.05
63	Kapost	324	0.04
64	Easypromos	306	0.04
65	Totango	288	0.04
66	Emma Email	288	0.04
67	Percolate	280	0.04
68	Metadata.io	263	0.03
69	Alterian	263	0.03
70	Maropost	245	0.03
71	Adobe Enterprise	244	0.03
72	Bannerflow	236	0.03
73	AppAnnie	221	0.03
74	CallFire	188	0.02
75	HasOffers by TUNE	162	0.02
76	Acquisio	160	0.02
77	Adobe Media Optimizer	145	0.02
78	SmartFocus	140	0.02
79	InsightSquared	138	0.02
80	ShippingEasy	131	0.02
81	Salesforce Advertising Studio	126	0.02
82	Kaboodle	125	0.02
83	ZeroBounce	122	0.02
84	EtailPro	107	0.01
85	Intellifluence	106	0.01
86	TapClicks	95	0.01
87	ActiveConversion	93	0.01
88	Skyword	82	0.01
89	Talon.One	82	0.01
90	Movio	79	0.01
91	Simplicity	75	0.01
92	Refined Ads	75	0.01
93	HCL Unica Campaign	70	0.01
94	Folloze	66	0.01
95	SocialPilot	59	0.01
96	Mediaocean Prisma	53	0.01
97	Optmyzr	52	0.01
98	Social Seeder	48	0.01
99	Vouchery	48	0.01
100	LeadMaster	46	0.01
101	BlueWinston	45	0.01
102	Katabat	40	0.01
103	JangoMail	38	0.00
104	ion interactive	37	0.00
105	LimeLight CRM	36	0.00
106	MatchCraft	34	0.00
107	Zaius	33	0.00
108	HitPath	32	0.00
109	OptimizePress	27	0.00
110	InviteBox	26	0.00
111	Mailify	25	0.00
112	Beevolve	24	0.00
113	Sales & Orders	23	0.00
114	Referral SaaSquatch	22	0.00
115	DOZ	22	0.00
116	SimplyCast	21	0.00
117	Kutenda	19	0.00
118	Aprimo Campaign	19	0.00
119	Full Circle Response Management	17	0.00
120	LinkTrust	17	0.00
121	emfluence	16	0.00
122	Direct Mail Manager	15	0.00
123	Mothernode CRM	14	0.00
124	Uniqodo	13	0.00
125	Dolead	13	0.00
126	Offerslook	11	0.00
127	SutiCRM	10	0.00
128	CrazyCall	10	0.00
129	Experiture	10	0.00
130	SalesCamp	10	0.00
131	Trail Blazer Campaign Manager	9	0.00
132	Jooicer	9	0.00
133	JDX suite	9	0.00
134	Workgroups DaVinci	8	0.00
135	Mogo CRM	8	0.00
136	AdStage	8	0.00
137	Workado	8	0.00
138	KickoffLabs	7	0.00
139	IBM Customer Experience	7	0.00
140	MoonMail	7	0.00
141	Ecanvasser	6	0.00
142	ATOMIZED	5	0.00
143	AdCurve	5	0.00
144	AcuityAds	5	0.00
145	ProWorkflow	4	0.00
146	PUBLITRAC	4	0.00
147	Orangear	4	0.00
148	Business Logic Systems - InTelestage	4	0.00
149	TidyMarketer	4	0.00
150	OnlineSales.ai	4	0.00
151	WinningWare QuickLaunch	3	0.00
152	ShoutOUT	3	0.00
153	GloboMailer	3	0.00
154	Pareto Quantic	3	0.00
155	Adobe Context Optional	3	0.00
156	PostHelpers	2	0.00
157	BrandingUI	2	0.00
158	Kickbooster	2	0.00
159	CASA	2	0.00
160	OfferIt	2	0.00
161	HandStack	2	0.00
162	MOOOSE	2	0.00
163	Brightspot Campaigner	2	0.00
164	Launchify	2	0.00