Analytics

Gain market share and customer base information about the top Analytics software. Check out our list of Analytics Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

305

Technologies Tracked

7093797

Companies Tracked

Categories related to Analytics

Artificial Intelligence
Data Visualization
Analytics And BI Platform
Analytics
Business Intelligence (BI)

Top 5 Analytics technologies in 2025

Over 7093797 companies are using Analytics tools. Google Analytics with 90.97% market share (6453518 customers), Vidyard with 0.76% market share (53926 customers), Tableau Software with 0.71% market share (50402 customers).

Technology

Market Share (Est.)

Customers

  • Google Analytics

    90.97%

    6453518

  • Vidyard

    0.76%

    53926

  • Tableau Software

    0.71%

    50402

  • Agile CRM

    0.61%

    43113

  • Mixpanel

    0.58%

    40899

  • Others

    6.37%

    451939

  • Analytics Customers by Employee Size

    The majority of Analytics category falls in the company size of 0 - 9 employees (3806357 companies), 20 - 49 employees (1609376 companies), 100 - 249 employees (584363 companies).

    Employee Size

    Analytics Customers by Geography

    Companies using Analytics technology software are majorly from the United States with 2522298 (49.78%), United Kingdom with 528124 (10.42%), Canada with 279168 (5.51%) customers respectively.

    Customers

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    Company Logo

    Analytics Customers by Industry

    Top industries that use Analytics for Marketing (43140), Digital Marketing (29795), Social Media (28028).

    Customers

    Market Share for Top Analytics Technologies

    Analyze the market share of popular Analytics technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

    Ranking
    Technology
    Customers
    Market share(Est.)(%)
    1Google Analytics645351890.97
    2Vidyard539260.76
    3Tableau Software504020.71
    4Agile CRM431130.61
    5Mixpanel408990.58
    6Visual Website Optimizer326930.46
    7Segment290910.41
    8Smartlook274050.39
    9Leadfeeder269930.38
    10HeapAnalytics252680.36
    11Campaign Monitor217420.31
    12SAP Crystal Server191900.27
    13SAP Business Objects167220.24
    14Amplitude159830.23
    15SEMrush148600.21
    16Piwik PRO138570.20
    17Keen IO136240.19
    18Magento Business Intelligence122590.17
    19Lucky Orange121440.17
    20Oracle Business Intelligence95000.13
    21Siteimprove90290.13
    22Tableau Server77450.11
    23Qlik72810.10
    24Looker72290.10
    25Chartbeat59790.08
    26Livestorm56750.08
    27SAP Analytics Cloud54110.08
    28AB Tasty48610.07
    29Albacross43030.06
    30MicroStrategy42170.06
    31ClickTale39870.06
    32Peek Pro Tour Operators39180.06
    33Splunk Cloud38930.05
    34Pentaho38160.05
    35Oribi35060.05
    36AWS Analytics30190.04
    37Zoho Analytics29750.04
    38Moz28700.04
    39Synup24420.03
    40Kofax23730.03
    41SAS Business Intelligence23410.03
    42SAP Predictive Analytics22360.03
    43Metabase21920.03
    44SE Ranking18980.03
    45Amazon QuickSight18850.03
    46Leady18490.03
    47Bizible17900.03
    48Webtrends17870.03
    49Salesfusion17810.03
    50Oracle Essbase16470.02
    51Kissmetrics16320.02
    52Brightedge15910.02
    53Business Intelligence Discoverer15320.02
    54Marketing 36014330.02
    55Azure Synapse Analytics14040.02
    56Compete13850.02
    57Exponea13800.02
    58KNIME Platform13190.02
    59Crimson Hexagon12910.02
    60Gainsight12360.02
    61TIBCO Jaspersoft11800.02
    62Upserve11520.02
    63GetSocial11250.02
    64IBM Cognos TM110760.02
    65Information Builders9160.01
    66Sisense8820.01
    67Google Cloud Analytics Hub8780.01
    68SAS Advanced Analytics8690.01
    69IBM Cognos Analytics8660.01
    70Aviso7640.01
    71OSIsoft PI7360.01
    72PathFactory6400.01
    73Mode6110.01
    74Modular Finance5630.01
    75Salesforce Einstein Analytics5560.01
    76Mediahawk5540.01
    77Alation5400.01
    78Stytch5390.01
    79GuestCentric5370.01
    80Jasper.ai5200.01
    81ThoughtSpot5060.01
    82Webtrekk4940.01
    83Statista4920.01
    84LeadLander4790.01
    85Jet Reports4750.01
    86Unbxd4420.01
    87Elliptic3980.01
    88Attribution3880.01
    89Yellowfin3870.01
    90LSEG Data & Analytics3870.01
    91NetBase3410.00
    92Klipfolio3280.00
    93Statistica3170.00
    94TARGIT3010.00
    95Botify2970.00
    96Rebrandly2960.00
    97Innovaccer DataShop2710.00
    98VisitorTrack2700.00
    99Pyramid2470.00
    100Calero InSight Analytics2440.00
    101Localytics2250.00
    102Chainalysis2240.00
    103Funnel2140.00
    104OWOX BI Attribution2120.00
    105Simply Measured2020.00
    106HasOffers by TUNE1950.00
    107AppAnnie1910.00
    108Brand241910.00
    109Anodot1880.00
    110LogiAnalytics1850.00
    111Chartio1810.00
    112Clarabridge1810.00
    113Tealium IQ1740.00
    114Ampla1640.00
    115Ataccama1630.00
    116Arimo1580.00
    117RJMetrics1380.00
    118Incorta1380.00
    119Logi Info1340.00
    120Pyramid Analytics BI Office1320.00
    121Datameer1250.00
    122Indicative1230.00
    123WildFire1220.00
    124AgencyAnalytics1200.00
    125Databricks Data Intelligence Platform1100.00
    126InsightSquared1090.00
    127Watershed1090.00
    128Tally Server1080.00
    129NUVI1060.00
    130Datanyze1060.00
    131TapClicks1050.00
    132Beckon1040.00
    133Kinetica1040.00
    134Acquisio1010.00
    135BrightGauge960.00
    136Data Axle920.00
    137Geckoboard910.00
    138ContentKing840.00
    139sales-i830.00
    140Cyfe830.00
    141siteAnalyser820.00
    142AlchemyAPI800.00
    143rakam800.00
    144Q Research Software790.00
    145Oracle Fusion Data Intelligence770.00
    146Phocas Software750.00
    147Accubate740.00
    148SEO PowerSuite730.00
    149Activated Insights730.00
    150Clear Analytics670.00
    151Hadapt670.00
    152Panorama Necto660.00
    153Putler650.00
    154quintly610.00
    155Advizor590.00
    156Exago580.00
    157Quantspark580.00
    158ComboCurve560.00
    159Holistics Data Software550.00
    160Apache Lens530.00
    161Vyopta530.00
    162Octoboard520.00
    163Singletrack520.00
    164Prisync490.00
    165Connexica480.00
    166DemandJump470.00
    167Marpipe470.00
    168adCore460.00
    169BizViz Platform440.00
    170Nimbata440.00
    171PopSQL430.00
    172Solver420.00
    173Prognoz420.00
    174Featurespace420.00
    175Revenera Usage Intelligence420.00
    176Dimensional Insight410.00
    177Omniscope400.00
    178Oracle Real-Time Decisions390.00
    179Bottlenose370.00
    180BIME by Zendesk350.00
    181Receptive350.00
    182Reportserver350.00
    183Locowise340.00
    184Rattle Software340.00
    185Analytic Solver340.00
    186Logicbox320.00
    187Netscout nGeniusONE310.00
    188Platfora290.00
    189Colibri SEO290.00
    190MACH Energy290.00
    191Control290.00
    192Embrace.io280.00
    193ClearStory Data270.00
    194Browsi270.00
    195Elastic Observability270.00
    196Surveyi2i260.00
    197Formisimo260.00
    198Stratum260.00
    199Kognitio260.00
    200Knowage260.00
    201Molecula250.00
    202Vivantio ITSM240.00
    203deltaDNA240.00
    204UpstreamCommerce240.00
    205Comply365240.00
    206Analyse-it240.00
    207Lumio230.00
    208Yurbi230.00
    209icCube230.00
    210LimeLight CRM230.00
    211BIME220.00
    212Improvado210.00
    213IBM Envizi ESG Reporting210.00
    214AT Internet Web Analytics200.00
    215Arcadia Data200.00
    216Yseop200.00
    217Site Search 360190.00
    218EmbeddedAnalytics180.00
    219Ruler Analytics180.00
    220JReport180.00
    221InetSoft Style180.00
    222Civis180.00
    223Visier People180.00
    224Mi9 Retail170.00
    225evolve24 Evolution Platform170.00
    226Semantria150.00
    227SimilarWeb PRO150.00
    228Teamgate CRM150.00
    229Red Flag Alert150.00
    230SAS Real-Time Decision Manager150.00
    231daisee150.00
    232NICE Nexidia150.00
    233Hootsuite Insights140.00
    234Cyabra140.00
    235AnswerRocket130.00
    236Pi Business Intelligence Dashboard130.00
    237SpiraPlan130.00
    238arcplan Enterprise130.00
    239FirstRain130.00
    240InfoZoom130.00
    241Experian Decision Analytics130.00
    242Ipsos MMA130.00
    243Spotlight Reporting120.00
    244Datapine - Business Intelligence and Data Visualization120.00
    245Datavail120.00
    246Intellicus100.00
    247SigView100.00
    248Stonefield Query100.00
    249Adatao Data Intelligence Platform100.00
    250Cognos Planning Contributor100.00
    251Kindsight Ascend100.00
    252Clearify90.00
    253Greta90.00
    254Hypersonix90.00
    255whatusersdo.com80.00
    256Dataddo80.00
    257Stratifyd80.00
    258ORBIT Analytics80.00
    259Predixion70.00
    260LiveHive70.00
    261TimeXtender Discovery Hub70.00
    262Metric Insights70.00
    263Antivia DecisionPoint70.00
    264Statgraphics Centurion70.00
    265Linkody60.00
    266InviteManager60.00
    267Artus60.00
    268Knowledge Vault50.00
    269Authoritas50.00
    270Cxense Insight50.00
    271Web Maven50.00
    272SEOmator50.00
    273Statbot (Analytics for Intercom)50.00
    274Datazar50.00
    275Deskmetrics50.00
    276INFRAGISTICS ReportPlus50.00
    277StrategyCompanion Analyzer50.00
    278Chemical Market Analytics50.00
    279Visual KPI40.00
    280Belladati40.00
    281ipapi40.00
    282PriceGrid40.00
    283Zebra Prescriptive Analytics40.00
    284NextAtlas40.00
    285Qrvey40.00
    286HookFeed30.00
    287Neural Designer30.00
    288Inscriptive30.00
    289Transform30.00
    290BIOVIA INSIGHT30.00
    291ThoughtBuzz20.00
    292Centius Qi20.00
    293Vizzboard20.00
    294Anchor Metrics20.00
    295Salesvue20.00
    296Funnel Science20.00
    297Dialog Analytics20.00
    298Opex Analytics20.00
    299Helical Insight20.00
    300SiQueries Cloud BI20.00
    301BizMetrics20.00
    302EzzyKPI20.00
    303Guidewire Live20.00
    304auanlytics20.00
    305Profit Isle20.00

    FAQ

    Find answers to the most often asked questions by users.

    Who are the top Analytics software market leaders?

    Top leaders in the category for Analytics software are Google Analytics, Vidyard, Tableau Software. Here, you can view a full list of Analytics tools in the market.

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    How many companies use Analytics software these days?

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    Which company has the most significant market share in the Analytics software space?

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    What are the top industries that usually use Analytics softwares?

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