Question 1

What are the different markets in which
        Criteo and
        AdThrive compete against each other?

Accepted Answer

Criteo and
        AdThrive compete against each other in
        the Advertising, Advertising Optimization, Ecommerce Marketing, Personalization Behavioral Targeting, Predictive Analytics.

Question 2

How does the market share of
        Criteo
        and AdThrive compare in the
        Advertising market?

Accepted Answer

In the Advertising market,
        Criteo has a
        9.38%
        market share in comparison to
        AdThrive’s
        0.77%.
        Since it has a better market share coverage,
        Criteo holds the
        4th
        spot in 6sense's Market Share Ranking Index for
        the Advertising category, while
        AdThrive holds the
        20th spot.

Question 3

How many customers are acquired by
        Criteo and
        AdThrive in the
        Advertising segment?

Accepted Answer

Criteo has
        36,233 customers and
        AdThrive has
        2,969 customers in the
        Advertising
        segment. Criteo has
        33264 more customers than
        AdThrive in this category.

Question 4

What are the countries in which
        Criteo and
        AdThrive has more customers?

Accepted Answer

Criteo has more customers in United States, Brazil and United Kingdom.
AdThrive has more customers in United States, United Kingdom and Canada.

Criteo Vs AdThrive : In-Depth Comparison

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Comparing the customer bases of Criteo and AdThrive

Comparing the market share of Criteo and AdThrive

Compare Criteo vs AdThrive customers by geography

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