Question 1

What are the different markets in which
        Rubicon Project and
        OpenX compete against each other?

Accepted Answer

Rubicon Project and
        OpenX compete against each other in
        the Ad Exchange, Ad Serving, Demand Side Platform (DSP), Supply Side Platform (SSP).

Question 2

How does the market share of
        Rubicon Project
        and OpenX compare in the
        Ad Exchange market?

Accepted Answer

In the Ad Exchange market,
        Rubicon Project has a
        0.31%
        market share in comparison to
        OpenX’s
        0.08%.
        Since it has a better market share coverage,
        Rubicon Project holds the
        3rd
        spot in 6sense's Market Share Ranking Index for
        the Ad Exchange category, while
        OpenX holds the
        6th spot.

Question 3

How many customers are acquired by
        Rubicon Project and
        OpenX in the
        Ad Exchange segment?

Accepted Answer

Rubicon Project has
        2,953 customers and
        OpenX has
        811 customers in the
        Ad Exchange
        segment. Rubicon Project has
        2142 more customers than
        OpenX in this category.

Question 4

What are the countries in which
        Rubicon Project and
        OpenX has more customers?

Accepted Answer

Rubicon Project has more customers in United States, United Kingdom and Canada.
OpenX has more customers in United States, United Kingdom and India.

Rubicon Project Vs OpenX : In-Depth Comparison

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Comparing the customer bases of Rubicon Project and OpenX

Comparing the market share of Rubicon Project and OpenX

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