Marketo
Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nu...Read more
Market Share of Marketo
Current Customer(s)
23749
Market Share (Est.)
6.26%
Ranking
#5
Top Competitors and Alternatives of Marketo
The top three of Marketo’s competitors in the Sales Force Automation category are Salesforce CRM with 30.74%, ActiveCampaign with 14.71%, Pardot with 8.07% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Salesforce CRM | 116687 | 30.74% | Marketo vs Salesforce CRM |
| ActiveCampaign | 55861 | 14.71% | Marketo vs ActiveCampaign |
| Pardot | 30650 | 8.07% | Marketo vs Pardot |
| Leadfeeder | 27951 | 7.36% | Marketo vs Leadfeeder |
| QuickBase | 22208 | 5.85% | Marketo vs QuickBase |
| NetSuite | 18639 | 4.91% | Marketo vs NetSuite |
| Pipedrive | 14583 | 3.84% | Marketo vs Pipedrive |
| Infusionsoft | 13474 | 3.55% | Marketo vs Infusionsoft |
| Salesforce App Exchange | 4765 | 1.26% | Marketo vs Salesforce App Exchange |
| SalesLoft | 4552 | 1.20% | Marketo vs SalesLoft |
| Salesforce Sales Cloud | 4274 | 1.13% | Marketo vs Salesforce Sales Cloud |
| Lattice | 3494 | 0.92% | Marketo vs Lattice |
| SugarCRM | 3369 | 0.89% | Marketo vs SugarCRM |
| Verloop | 3347 | 0.88% | Marketo vs Verloop |
| ONTRAPORT | 2796 | 0.74% | Marketo vs ONTRAPORT |
| Five9 | 2703 | 0.71% | Marketo vs Five9 |
| Sage CRM | 2485 | 0.65% | Marketo vs Sage CRM |
| Zendesk Sell | 1819 | 0.48% | Marketo vs Zendesk Sell |
| LeadDyno | 1462 | 0.39% | Marketo vs LeadDyno |
| Nimble | 1195 | 0.31% | Marketo vs Nimble |
Popular Comparisons
Top Competitors and Alternatives of Marketo
The top three of Marketo’s competitors in the Sales Force Automation category are Salesforce CRM with 30.74%, ActiveCampaign with 14.71%, Pardot with 8.07% market share.
Marketo vs Salesforce CRM
Marketo vs ActiveCampaign
Marketo vs Pardot
Marketo vs Leadfeeder
Marketo vs QuickBase
Marketo vs NetSuite
Marketo vs Pipedrive
Marketo vs Infusionsoft
Customers of Marketo
Around the world in 2025, over 23749 companies have started using Marketo as Sales Force Automation tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Arup | 10,000+ | London | England | United Kingdom |     |
| Microsemi | 10,000+ | Aliso Viejo | California | United States | |
| SoftBank | 10,000+ | Tokyo | Tokyo | Japan | |
| First Citizens Bank | 10,000+ | Raleigh | North Carolina | United States | |
| RSM US | 10,000+ | Chicago | Illinois | United States | |
| Stanford University | 10,000+ | Stanford | California | United States | |
| Sutherland | 10,000+ | Pittsford | New York | United States | |
| Nvent | 10,000+ | Minneapolis | Minnesota | United States | |
| Rich Products | 10,000+ | Buffalo | New York | United States | |
| L.M. Ericsson | 10,000+ | Stockholm | Stockholm | Sweden | |
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Marketo Customers by Products and Services
The top three products and services offering customers that use Marketo for Sales Force Automation are Marketing (448), Digital Marketing (414), Saas (403).
Customers
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Marketo Customers by Employee Size
The majority of Marketo's customers for the sales-force-automation category fall in the company size of 100 - 249 employees (4664 companies), 20 - 49 employees (4573 companies), 0 - 9 employees (3457 companies).
Employee Size
Marketo Customers by Geography
The top three geographies of Marketo for sales-force-automation are the United States with 14880(71.00%), United Kingdom with 1442(6.88%), Canada with 954(4.55%) customers respectively.
Customers
Employees of Marketo
Also see other Products/Services by Marketo in:
FAQ
Find answers to the most often asked questions by users.
Who are the top Marketo competitors?
Marketo’s Top competitors in the sales-force-automation category are Salesforce CRM, ActiveCampaign, Pardot. You can view a full list of Marketo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet. You can also compare Marketo and its feature with top competitors here : Marketo vs Salesforce CRM Marketo vs ActiveCampaign Marketo vs Pardot.
What is Marketo customer distribution based on company size?
What is Marketo market share in the sales-force-automation?
What are the top countries that use Marketo?
What are the top industries that use Marketo?
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