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Marketo

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Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nu...Read more

Sales Force Automation
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Market Share of Marketo

Current Customer(s)

23415

Market Share (Est.)

6.21%

Ranking

#5

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Sales Force Automation category are Salesforce CRM with 30.62%, ActiveCampaign with 14.79%, Pardot with 7.77% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Salesforce CRM11553330.62%Marketo vs Salesforce CRM
ActiveCampaign5579714.79%Marketo vs ActiveCampaign
Pardot292997.77%Marketo vs Pardot
Leadfeeder277497.35%Marketo vs Leadfeeder
QuickBase222575.90%Marketo vs QuickBase
NetSuite191325.07%Marketo vs NetSuite
Pipedrive148283.93%Marketo vs Pipedrive
Infusionsoft133773.55%Marketo vs Infusionsoft
Salesforce Sales Cloud47471.26%Marketo vs Salesforce Sales Cloud
Salesforce App Exchange47331.25%Marketo vs Salesforce App Exchange
SalesLoft44811.19%Marketo vs SalesLoft
Verloop34560.92%Marketo vs Verloop
SugarCRM33620.89%Marketo vs SugarCRM
Lattice32910.87%Marketo vs Lattice
Five927930.74%Marketo vs Five9
ONTRAPORT27780.74%Marketo vs ONTRAPORT
Sage CRM24810.66%Marketo vs Sage CRM
Zendesk Sell15470.41%Marketo vs Zendesk Sell
LeadDyno14410.38%Marketo vs LeadDyno
Nimble12330.33%Marketo vs Nimble
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Popular Comparisons

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Sales Force Automation category are Salesforce CRM with 30.62%, ActiveCampaign with 14.79%, Pardot with 7.77% market share.

Marketo vs Salesforce CRM

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Marketo vs ActiveCampaign

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Marketo vs Pardot

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Marketo vs Leadfeeder

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Marketo vs QuickBase

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Marketo vs NetSuite

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Marketo vs Pipedrive

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Marketo vs Infusionsoft

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Customers of Marketo

Around the world in 2025, over 23415 companies have started using Marketo as Sales Force Automation tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Grant Thornton10,000+LondonEnglandUnited Kingdom
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ZS10,000+EvanstonIllinoisUnited States
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Bain & Company10,000+BostonMassachusettsUnited States
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Allied Universal10,000+Santa AnaCaliforniaUnited States
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Atlas Copco10,000+StockholmStockholmSweden
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Harbor Freight Tools10,000+CamarilloCaliforniaUnited States
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Textron Aviation10,000+WichitaKansasUnited States
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Kiewit Corporation10,000+OmahaNebraskaUnited States
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Synopsys10,000+Mountain ViewCaliforniaUnited States
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Wolters Kluwer10,000+Alphen aan den RijnSouth HollandNetherlands
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Marketo Customers by Products and Services

The top three products and services offering customers that use Marketo for Sales Force Automation are Marketing (448), Digital Marketing (418), Saas (405).

Customers

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Marketo Customers by Employee Size

The majority of Marketo's customers for the sales-force-automation category fall in the company size of 100 - 249 employees (4683 companies), 20 - 49 employees (4502 companies), 0 - 9 employees (3236 companies).

Employee Size

Marketo Customers by Geography

The top three geographies of Marketo for sales-force-automation are the United States with 14589(70.73%), United Kingdom with 1431(6.94%), Canada with 932(4.52%) customers respectively.

Customers

Employees of Marketo

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Also see other Products/Services by Marketo in:

Online Marketing
Campaign Management
Sales Force Automation
Marketing Analytics
Social Media

FAQ

Find answers to the most often asked questions by users.

Who are the top Marketo competitors?

Marketo’s Top competitors in the sales-force-automation category are Salesforce CRM, ActiveCampaign, Pardot. You can view a full list of Marketo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet. You can also compare Marketo and its feature with top competitors here : Marketo vs Salesforce CRM Marketo vs ActiveCampaign Marketo vs Pardot.

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What is Marketo customer distribution based on company size?

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What is Marketo market share in the sales-force-automation?

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What are the top countries that use Marketo?

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What are the top industries that use Marketo?

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