IRI
Comparing the customer bases of IRI and eMarketer, we can see that IRI has 441 customer(s), while eMarketer has 396 customer(s). In the Market Research category, with 441 customer(s) IRI stands at 21st place by ranking, while eMarketer with 396 customer(s), is at the 23rd place.
IRI
21st
441 Customer
eMarketer
23rd
396 Customer
IRI has a 0.19% market share in the Market Research category, while eMarketer has a 0.17% market share in the same space.
Comparing IRI and eMarketer customers based on their geographic location, we can see that IRI has more customers in United States, United Kingdom and Canada, while eMarketer has more customers in United States.
IRI
eMarketer
Gain actionable insights about the buying patterns of IRI vs eMarketer’s target audience.
IRI
New
3 Customer
Lost
2 Customer
eMarketer
New
1 Customer
Lost
0 Customer
Find answers to the most often asked questions by users.
What are the different markets in which IRI and eMarketer compete against each other?
IRI and eMarketer compete against each other in the Market Research.
How does the market share of IRI and eMarketer compare in the Market Research market?
How many customers are acquired by IRI and eMarketer in the Market Research segment?
What are the countries in which IRI and eMarketer has more customers?
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